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Journal : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan

Analisis Akuisisi PT. Indofood Sukses Makmur Terhadap PT. Indomarco Adi Prima Sebagai Distributor Makanan Olahan Ahya Amalia Lutfiana; Esti Rahmandani; Denada Rahmawati; Endang Kartini Panggiarti
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 3 No. 3 (2023): NOVEMBER : JURNAL ILMU MANAJEMEN, EKONOMI DAN KEWIRAUSAHAAN
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v3i3.2468

Abstract

The purpose of this research is to analyze the acquisition of PT. Indofood Sukses Makmur against PT. Indomarco Adi Prima. This research took PT. Indofood Sukses Makmur as a research object. The research method is literature and interview methods that explain or describe observational data without statistical tests. From the results of the analysis, PT. Indofood Sukses Makmur has a more efficient route for distributing its products to the market with the company PT. Indomarco Adi Prima is an important distributor with a network in almost all regions of Indonesia. Indonesian distributor Indofood Sakmur is an Indonesian Distributor of Indofood Makmur to the best market in Indonesia, Indonesia and Indonesia.