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Journal : Economics and Business Journal

Examining the Impact of Trust and Image on The Loyalty of Islamic Banking Clients in Indonesia: an Empirical Study Hasdiansa, Ilma Wulansari
Economics and Business Journal (ECBIS) Vol. 2 No. 1 (2023): November
Publisher : Economics and Business Journal (ECBIS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v2i1.108

Abstract

Exploring the multifaceted dynamics of customer loyalty in Islamic banking, this study investigates the roles of trust and corporate image in Eastern Indonesia's Islamic banking sector. Employing structural equation modelling (SEM) as the analytical tool, the research uncovers the intricate interplay between corporate image, trust, and customer loyalty. Results indicate that a solid corporate image significantly and positively influences customer trust. This trust is crucial in boosting customer loyalty towards Islamic banking services. Highlighting the importance of corporate image, the study reveals its role as a cornerstone in building and reinforcing customer trust, which is crucial for fostering long-term customer relationships. The research provides strategic insights for Islamic banks in Eastern Indonesia, suggesting that a focus on enhancing corporate image and trust can lead to increased customer loyalty. This contribution enriches the understanding of loyalty dynamics within the Islamic banking sector, underscoring the significance of trust and corporate image in the unique market context of Eastern Indonesia.
The Role of Technology in Operational Management Process Selection Hasdiansa, Ilma Wulansari
Economics and Business Journal (ECBIS) Vol. 2 No. 3 (2024)
Publisher : Economics and Business Journal (ECBIS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v2i3.123

Abstract

The selection of operational management processes is significantly influenced by technology, which can enhance the efficiency and effectiveness of company operations. The application of information technology enables organizations to manage equipment, human resources, and production processes in a more efficient and effective manner. In the selection of operational management processes, information technology plays a pivotal role in identifying and selecting production processes that align with the needs of the organization. Furthermore, information technology facilitates the implementation of effective human resource management systems. This paper examines the role of technology in operational management process selection and the impact of information technology on organizational operations.