Article Per Year (5 Year)
p-Index From 2019 - 2024
0
P-Index
This Author published in this journals
All Journal JURNAL AGRICA
Susetiyo, Bagus Agung
Universitas Medan Area
Agriculture, Biological Sciences & Forestry

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : JURNAL AGRICA

 1 
PENGARUH KUALITAS PRODUK, KUALITAS PELAYANAN DAN KEPUASAN PELANGGAN TERHADAP PENJUALAN KARET DI PT. PERKEBUNAN NUSANTARA III (PERSERO) Susetiyo, Bagus Agung; Afifuddin, Sya'ad; Ayu, Sri Fajar
JURNAL AGRICA Vol 9, No 1 (2016): JURNAL AGRICA
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (955.464 KB) | DOI: 10.31289/agrica.v9i1.396

Abstract

PT. Perkebunan Nusantara III (Persero) have achieved and increase the level of sales through the provision of best quality rubber accordance to International standards, provide good service and high satisfaction in maintaining and sustaining the consumer in order not to switch to other competitors. The data analysis used is descriptive analysis and multiple linear regression analysis. The result show that product quality, quality of service and customer satisfaction has a positive coefficient sign. This means that the improvement of product quality, service quality and customer satisfaction will increase the level of sales.Kata Kunci: Product, Service, Satisfaction, Quality
Co-Authors Afifuddin, Sya'ad Sri Fajar Ayu