MetaKom : Jurnal Kajian Komunikasi
Vol 3 No 1 (2019): 5th Edition

THE INFLUENCE OF ETNOSENTRISME OF ETHNIC STEREOTYPING AGAINST BALI TEEN ON TEEN ETHNIC CULTURAL BACKDROP IN LAMPUNG COMPOUND IN THE CITY OF BANDAR LAMPUNG

Retno Apriliani (Universitas Lampung)



Article Info

Publish Date
01 Jul 2019

Abstract

The ethnic Balinese as ethnic newcomers coexist with the ethnic city of Bandar Lampung in Lampung and other ethnicities are very diverse, and there is a cultural concept assessment will be different. This research aims to know the extent of the influence of menganilisa and etniosentrisme on a Balinese against ethnic stereotyping of teenagers on teenage ethnic Lampung. In this study researchers using survey methods with types of quantitative research and supported by systems theory A-B-X Newcomb. This study uses variables X and Y, i.e. data obtained from the questionnaire to the spread of 98 respondents analyzed the data using simple regression. The results of this study demonstrate a significant influence among ethnic teen etnosentrisme on a Balinese against stereotype in teens of ethnic Cultural Backdrop in Lampung Compound in the city of Bandar Lampung with proceeds amounting to 5.5% and 94.5% the rest is influenced by other variables that are not part in this research. Key words: Compound Cultural , Etnosentrisme, and Stereotyping.

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Journal Info

Abbrev

metakom

Publisher

Subject

Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

Description

Jurnal MetaKom merupakan peer-reviewed journal yang diterbitkan oleh Jurusan Ilmu Komunikasi, FISIP, Universitas Lampung. Jurnal Kajian Komunikasi MetaKom menampung pemikiran-pemikiran dan hasil penelitian dari komunitas akademis. Terbit dua kali setahun, Jurnal MetaKom diharapkan mampu ...