Jurnal Informatika Kaputama (JIK)
Vol 4, No 1 (2020): VOLUME 4 NOMOR 1, EDISI JANUARI 2020

APLIKASI E-ULOS DENGAN KONSEP CUSTOMER RELATIONSHIP MANAGEMENT UNTUK MEMBANGUN LOYALITAS PELANGGAN

Indra Kelana Jaya (Universitas Methodist Indonesia)
Harlen Gilbert Simanullang (Universitas Methodist Indonesia)
Asaziduhu Gea (Universitas Methodist Indonesia)

Article Info

Publish Date
28 Jan 2020

Abstract

Bataknese (such as Batak Toba, Karo, Simalungun, Pakpak) in their ceremonial events (birth, marriage, death) are use of Ulos. Gallery Ulos Sianipar is a business unit selling various Batak weaving such as Ulos, Songket, Kebaya and Batak Traditional Clothing. Gallery Ulos Sianipar use minimum Information Technology in business activities. Analysis SWOT (Strength, Weakness, Opportunities, Threat) aims to capture the organization's needs for system development. IDIC Model (Identify, Differentiate, Interact, Customize) aim to implement the concept of customer relationship management to increase the loyalty of customers

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Journal Info
Jurnal Informatika Kaputama (JIK)
Website

Abbrev

JIK

Publisher

STMIK Kaputama Binjai

Subject

Computer Science & IT Control & Systems Engineering

Description

Jurnal Informatika Kaputama adalah jurnal resmi STMIK kaputama dalam bentuk bunga rampai untuk menyajikan tulisan ilmiah berbagai disiplin ilmu pengetahuan yang ada hubungan atau keterikatan dengan ilmu komputer berupa hasil penelitian lapangan atau laboratorium maupun studi pustaka. Adapun fokus ...