This study aims to analyze the financial feasibility level of rice milling business and to analyze the sensitivity of rice milling business in Simpang Tiga Village, Sukadana sub-district, Kayong Utara Districk. This research was conducted in 3 sub-villages namely Siduk Hamlet as much as 3 units, 2 units of Semanai Hamlet and 2 units of Dusun Parit Bugis. The population in this research is 7 rice milling business and all become the research sample chosen purposive (intentionally). The analytical method used is with the investment criteria (NPV, Net B / C, IRR, and PP) and sensitivity analysis. The results showed that the rice mill business is feasible to run financially because the value of NPV is Rp. 218.709.133, IRR ranges 79%, Net B / C Ratio of 3,4, and PP ranges from 1 years 7 months. Result of sensitivity analysis showed that rice milling business did not affect to increase of operational cost 3,68% and decrease of benefit equal to 3,86%.
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