Jurnal Teknik Industri
Vol 15, No 2 (2014): Agustus

Perancangan Website Sebagai Media Promosi Dan Penjualan Pada Home Industry Abon

Dewi, Shanty Kusuma (Unknown)
Garside, Annisa Kesy (Unknown)

Article Info

Publish Date
03 Mar 2016

Abstract

Marketing activity which is performed by a home industry of abon namely Lestari Jaya Pangan currently is not completely well established. Selling activity is conventionally run through offering the product to stores, market and also through retailer. Its affects the sale to be limited only nearby region of Malang. Promotion strategy also limited by using brochure and participating either local or national fair which is organized by goverment. In order to tackle the issue, the website is needed to be designed to support marketing and selling activity of its product particularly abon. website is designed by using oneline selling system with content management system (CMS) opencart. Through the website, marketing activity is more effective and able to increase income.

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Journal Info
Jurnal Teknik Industri
Website

Abbrev

industri

Publisher

Universitas Muhammadiyah Malang

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering

Description

Dr. Saiful Anwar Malang is a state hospital has done it is job and function, but in 3rd class of pavilion room, the number of patient decrease dramatically. It is concerned with quality of this hospital. To answer this problem, research was done using Quality Function Deployment (QFD). Quality ...