JURNAL MEDIA INFORMATIKA BUDIDARMA
Vol 5, No 1 (2021): Januari 2021

Analisa Association Rule Pada Algoritma Apriori Untuk Minat Pembelian Alat Kesehatan

Andi Rahmadsyah (Universitas Potensi Utama, Medan)
Hartono Hartono (Universitas Potensi Utama, Medan)
Rika Rosnelly (Universitas Potensi Utama, Medan)



Article Info

Publish Date
22 Jan 2021

Abstract

In the competition in the business world, especially the Medical Device industry, it requires developers to find an accurate strategy that can increase sales of goods. One way to overcome this problem is to continue to provide various types of medical devices in the warehouse. To find out what medical devices are purchased by consumers, market basket analysis techniques are carried out, namely analysis of consumer buying habits. In order to make it easier for companies to determine Buyers' interest in medical devices, a data mining method is needed which is accompanied by an a priori algorithm based on the purchasing process carried out by consumers based on the relationship between the products purchased. Based on the sample sales data for medical devices CV Andira Karya Jaya, amounting to 25 transactions and in this study a minimum support = 12% and a minimum confidence = 70% will be used. In the final stage, the results obtained are medical devices that are in demand by buyers at CV. Andira Karya Jaya, namely 1 M3 oxygen cylinder and 1 M3 troley of oxygen. Based on this data, CV. Andira Karya Jaya can provide supplies of medical devices that are of interest to buyers.

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Journal Info

Abbrev

mib

Publisher

Subject

Computer Science & IT Control & Systems Engineering Electrical & Electronics Engineering

Description

Decission Support System, Expert System, Informatics tecnique, Information System, Cryptography, Networking, Security, Computer Science, Image Processing, Artificial Inteligence, Steganography etc (related to informatics and computer ...