IJEBD (International Journal Of Entrepreneurship And Business Development)
Vol 4 No 4 (2021): July 2021

Will Employer Branding Through Exploring Dynamics Between Organizational Learning, Organizational Culture and Employee Wellbeing?

Anita Maharani (Bina Nusantara University)
Andi Maulana (Bina Nusantara University)
Dovi Kurniawan (Bina Nusantara University)
Yozef Yozef (Bina Nusantara University)



Article Info

Publish Date
31 Jul 2021

Abstract

Purpose: This study aimed to see how well-formulated organizational learning, organizational culture, and employee well-being impact better employer branding. The literature used to help build this research model is through concepts related to the four aforementioned variables. Design/methodology/approach: This study uses a quantitative research approach, distributing surveys for data collection and conducting analysis with a structural model approach Findings: The results obtained from this study are that employer branding is driven by organizational culture and employee well-being, while organizational learning does not affect it. Research limitations/implications: This research need more exploration due to the research object Practical implications: The implication of this research may show insights from employee’s perspectives on employer branding. Originality/value: This paper was conducted based on research of organizational learning, organizational culture, and employer branding Paper type: Research paper

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Journal Info

Abbrev

ijebd

Publisher

Subject

Economics, Econometrics & Finance

Description

Focus and Scope IJEBD International Journal of Entrepreneurship and Business Development is an international, peer-reviewed journal publishing articles on all aspects of Entrepreneurship and Business Development. All accepted articles will be published on payment of an article-processing charge, and ...