Management Analysis Journal
Vol 7 No 2 (2018): Management Analysis Journal

The Effect of Perceived Usefulness and Perceived Risk to the Utilization of Internet Banking (Study on BRI Internet Banking Customers in Semarang City)

Fahmi, Tubagus (Unknown)
Wiratama, Bayu (Unknown)



Article Info

Publish Date
06 Jun 2018

Abstract

This study aims to analyze the effect of perceived usefulness and perceived risk of consumers to internet banking utilization. The population of this study is the bank’s customers who use BRI’s internet banking in semarang city with the number of samples are 50 respondents by using purposive sampling technique. The result of this study shows that the significance value of simultaneous hypothesis test < 0.05, thus Ho is rejected. It means that Ho stating both perceived usefulness and perceived risk variable significantly affect to the participation of BRI bank members in Semarang city is accepted. In addition, the partial hypothesis of t-test for the perceived usefulness variable is 5.949 with the significance value < 0.05, thus Ho is rejected. The test result of perceived risk variable obtained t count value equal to 3.925 with the significance value < 0.05, then Ho is rejected. It means that the performance of hypothesis (H1) stating the perceived usefulness and perceived risk variable significantly influence to the success of BRI bank in Semarang city is accepted. The conclusion of this study is that the higher perceived usefulness and perceived risk to the consumer will enhance the success of internet banking utilization. The recommendation for the future research is that they should consider other variables which have effect to the internet banking utilization.

Copyrights © 2018






Journal Info

Abbrev

maj

Publisher

Subject

Decision Sciences, Operations Research & Management

Description

Management Analysis Journal (MAJ) is an open-access electronic journal focusing on scientific work on the field of business. This journal applies the theory developed from business research and connects it to actual business situations. The articles within this journal are published quarterly ...