Maneggio: Jurnal Ilmiah Magister Manajemen
Vol 4, No 1 (2021): Maret 2021

Pengaruh Perilaku Konsumen Terhadap Penggunaan Uang Elektronik (Dompet Digital) Sebagai alat Pembayaran pada Masa Pandemi Covid – 19 di Kota Medan

Maria Kristina Situmorang (Universitas Quality)

Article Info

Publish Date
31 Mar 2021

Abstract

This study aims to determine and analyze the influence of consumer behavior on the use of electronic money (digital wallets) as a means of payment during the Covid-19 pandemic in the city of Medan. The population in this research was 12,185 people. The sample in this study was 100 people. The data collection technique used was a questionnaire. The data analysis technique used is multiple regression analysis. The results showed that there was an effect of consumer behavior on the use of electronic money (digital wallets) as a means of payment during the Covid-19 pandemic in the city of Medan

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Journal Info
Maneggio: Jurnal Ilmiah Magister Manajemen
Website

Abbrev

MANEGGIO

Publisher

Universitas Muhammadiyah Sumatera Utara

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

MANEGGIO adalah jurnal yang mempublikasikan artikel-artikel ilmiah hasil riset di bidang manajemen, khususnya: Manajemen keuangan; Manajemen sumber daya manusia; Manajemen pemasaran; Manajemen bisnis dan kewirausahaan; Manajemen teknologi informasi; dan bidang manajemen relevan lainnya. ...