Journal of Economics, Business, and Government Challenges
Vol 4 No 2 (2021): Journal of Economics, Business and Government Chalenges (JoRBGC)

KOREAN BOY GROUP FANS IN INDONESIA: SNA STUDY #WE LOVE YOU JUNGKOOK VS #FULL ALBUM

Tri Nada Nisrina (Universitas Negeri Jakarta)
Osly Usman (Universitas Negeri Jakarta)



Article Info

Publish Date
01 Nov 2021

Abstract

This study examines the role of #WE LOVE YOU JUNGKOOK and #FULL ALBUM on Twitter in shaping digital opinion support mobilization, measuring the comparison of networks, actors between hashtags, and digital opinion. The theory used is the Digital Movement of Opinion by looking at the level of actors and the system. The research method is a quantitative combination for communication networks with a sample of 5,000 tweet data: 2500 #WE LOVE YOU JUNGKOOK tweet data with 2964 actors, 1673 relationships and 2500 #FULL ALBUM tweet data with 2027 actors and 1478 relationships using netlytic with qualitative data to analyze the text study and explain social networks. The results showed that #FULL ALBUM is more capable of creating mobilization than #WE LOVE YOU JUNGKOOK.

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Journal Info

Abbrev

ebgc

Publisher

Subject

Economics, Econometrics & Finance Social Sciences

Description

Journal of Economics, Business and Government Challenges aims to be the leading, peer-reviewed journal that enhances the solution of challenges in economics, business and government problem. The scope of our journal is quite broad, but all papers should in a substantial way address the solution in ...