The Journal Gastronomy Tourism
Vol 6, No 2 (2019)

Feasibility Study of Bu Nia's Traditional Herbal Drink Business in Depok City

Aqmarina, Damartera Tyan (Unknown)
Turgarini, Dewi (Unknown)
Fajri, Ilham (Unknown)

Article Info

Publish Date
15 Dec 2019

Abstract

Bu Nia’s traditional herbal drink is a micro home business industry which has a potential to be developed. To overcome many challenges and risks in the future, it needs to be based on a business feasibility study. The purpose of this research is to find out the description of. The purpose of this research is to find out an overview of the business activities of Bu Nia’s traditional herbal drink in terms of legal aspects, market and marketing aspects, technical and technological aspects, social economic aspects, management and organizational aspects, environmental impact analysis and financial aspects . The method used is descriptive analysis, data collection techniques are done by interviewing the business owner, observing  the business place, and documenting. Technical data analysis uses qualitative and quantitative mixed approach.

Copyrights © 2019




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Full PDF
940.876 KB
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
The Journal Gastronomy Tourism
Website

Abbrev

gastur

Publisher

Universitas Pendidikan Indonesia

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences

Description

The Journal Gastronomy Tourism with eISSN 27163970 and pISSN 27746186 is a scientific journal accommodates the development of science, and the gastronomic tourism business that includes multidisciplinary science. Journal Scope are Gastronomy tourism, Food and Beverage Management, Food Heritage and ...