Jurnal Pemberdayaan: Publikasi Hasil Pengabdian Kepada Masyarakat
Vol. 3 No. 3 (2019)

PENERAPAN TEKNOLOGI TOKO ONLINE UNTUK PEMASARAN PRODUK BAGI IBU-IBU AISYIYAH GUNUNG KIDUL

Gita Indah Budiarti (Universitas Ahmad Dahlan)
Murein Miksa Mardhia (Universitas Ahmad Dahlan)
Ahmad Azhari (Universitas Ahmad Dahlan)

Article Info

Publish Date
07 Dec 2019

Abstract

Marketing and promotion are the most important things for product sales. Aisyiyah Gunung Kidul mothers (partners) have products, one of which is snacks from the mokaf. There needs to be innovation in marketing to increase partner sales. This activity aims to create an online shop for partners and then train partners to use it. The method used is training and evaluation. The results of this activity partners are able to use the website and application well. Partners who can upload their products by 63%. Partners are very enthusiastic about this training, and hope that there will be a follow-up to this activity.

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Journal Info
Jurnal Pemberdayaan: Publikasi Hasil Pengabdian Kepada Masyarakat
Website

Abbrev

jpmuad

Publisher

Universitas Ahmad Dahlan

Subject

Arts Humanities Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

Description

Jurnal ini memiliki fokus pada hasil pengabdian dan pemberdayaan pada masyarakat, baik itu pengabdian dosen maupun KKN oleh mahasiswa. Selanjutnya, cakupan jurnalnya bisa dari berbagai bidang keilmuan, yang dapat memberikan banyak manfaat buat ...