JASa (Jurnal Akuntansi, Audit dan Sistem Informasi Akuntansi)
Vol 5 No 3 (2021): December

The Balanced Scorecard and Strategy Map

Eni Nurhaedin (Universitas Padjadjaran)
Bima Chandra Widiya Utama (Universitas Padjadjaran)
Rachmad Widodo (Universitas Padjadjaran)



Article Info

Publish Date
29 Dec 2021

Abstract

Measuring future executive performance requires a comprehensive measure that includes 4 (four) perspectives, namely: the financial perspective provides an overview of financial goals, the customer perspective provides an overview of market segments, the internal business process perspective provides an overview of achieving company goals, learning, and growth perspective. The application of the balanced scorecard method to measure the performance of PT Segara Tours & Travel can be applied to measure the performance of all elements or parts of PT Segara Tours & Travel. Travel and Company scorecards can be used as a reference for performance appraisals which contain performance measures that have been mapped into responsible departments at PT Segara Tours & Travel.

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Journal Info

Abbrev

jasa

Publisher

Subject

Computer Science & IT Economics, Econometrics & Finance

Description

Jurnal Akuntansi, Audit Dan Sistem Informasi(JASa) merupakan instrumen yang penting untuk menciptakan nilai dalam dunia pendidikan dan organisasi. terbitan jurnal JASa untuk pertamakali pada maret 2017, Pada terbitan 2019, JASa menerbitkan naskah sebanyak 3 kali dalam satu tahun pada bulan Maret, ...