ProBisnis : Jurnal Manajemen
Vol. 13 No. 1 (2022): April: Management Science

Utilizing Technology: Knowledge Applications for Millennial Entrepreneurs

Ardianus Laurens Paulus (Widya Mandala Surabaya Catholic University)

Article Info

Publish Date
10 Apr 2022

Abstract

This study aims to determine the effect of one of the processes in knowledge management, namely knowledge application on millennial entrepreneurs in utilizing technology in business processes. The research sample is millennial entrepreneurs with 153 respondents through an online survey via a google form. Data analysis using confirmatory factor analysis, descriptive test, and regression test. According to the findings of this study, knowledge application has a substantial impact on the use of millennial entrepreneurial technologies. Smartphones are the most commonly utilized information technology media among millennial entrepreneurs in this study. The millennial entrepreneurship promotion media tools studied use social media and the type of business for millennial entrepreneurs is dominated by the fashion business.

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Journal Info
ProBisnis : Jurnal Manajemen
Website

Abbrev

ProBisnis

Publisher

Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Subject

Humanities Computer Science & IT Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences

Description

ProBisnis: The Management Journal was previously published in print, then in 2020 it was changed to online. This journal has ISSN: 2086-7654( Print) and ISSN: 2808-7240(Online). The scope of this journal is Economics, Management, Marketing, Strategic Management, Entrepreneurship, Leadership ...