Journal of Community Service and Engagement
Vol. 2 No. 6 (2022): June 2022

SOSIALISASI DIGITAL BRANDING BAGI PEMILIK USAHA KECIL DAN MENENGAH DI LINGKUNGAN LEMBAGA PEMBERDAYAAN MASYARAKAT REMPOA MELALUI MEDIA SOSIAL

Rd. Bily Parancika (Universitas Bina Sarana Informatika)
Fauzi Isnaen (Universitas Bina Sarana Informatika)
Fauzan Akbar Albastiah (Universitas Bina Sarana Informatika)
Warsono Warsono (Universitas Bina Sarana Informatika)



Article Info

Publish Date
25 Jul 2022

Abstract

With the increasingly sophisticated development of the times, there is no need to worry about where to do business because now everything can be done online. One technique that can be used when starting a small and medium business is digital branding. Digital branding makes it possible for business owners to be able to expand their market because this branding activity can be carried out more easily and reach more audiences. Thus, the Socialization of Digital Branding for Small and Medium Business Owners within the Rempoa Community Empowerment Institution through Social Media can help the community within the Rempoa Community Empowerment Institution in improving the community's economy and can make the community more productive. The method of implementing the activities carried out is in the form of sharing seasons, education, and providing materials based on several theories and experiences they have online through the zoom application.

Copyrights © 2022






Journal Info

Abbrev

jocosae

Publisher

Subject

Humanities Decision Sciences, Operations Research & Management Education Other

Description

Focus and Scope JOCOSAE The aim of this journal publication is to disseminate the conceptual thoughts or ideas and research results that have been achieved in the area of community services. Journal of Community Service and Engagement (JOCOSAE)- Jurnal Pengabdian Masyarakat , particularly focuses on ...