<![CDATA[Jakabaring Sport City, one of the Green Open Spaces (RTH) of Palembang City, has various types of landscapes that become bird habitats. Birds are an important indicator of environmental quality, so their existence needs to be preserved. This research aims to find the urgency of bird conservation in Jakabaring Sport City based on community’s perception. Interviews were conducted with 30 respondents. The study's results stated that 92% of the community said the presence of birds was very important because the attraction was in the form of singing and feather colour, but 83% of the people did not understand the existence of protected birds. So we need a conservation effort to maintain the presence of birds in urban areas.Keywords: bird; community; conservation; Jakabaring Sport City; urbanUpaya Konservasi Burung Di Jakabaring Sport City Berdasarkan Persepsi Masyarakat ABSTRAKJakabaring Sport City salah satu Ruang Terbuka Hijau (RTH) Kota Palembang memiliki berbagai tipe lanskap yang menjadi habitat burung. Burung merupakan indikator penting dalam mengukur suatu kualitas lingkungan sehingga keberadaannya perlu dilestarikan.  Penelitian ini bertujuan untuk mengidentifikasi persepsi masyarakat mengenai keberadaan burung di Jakabaring Sport City serta urgensi konservasinya. Wawancara dilakukan pada 30 responden. Hasil penelitian menyatakan bahwa 92% masyarakat mengatakan keberadaan burung sangat penting, karena daya tariknya berupa kicauan, warna bulu, namun 83% masyarakat tidak memahami akan adanya burung yang dilindungi. Maka diperlukan suatu upaya konservasi untuk menjaga keberadaan burung di wilayah perkotaan.Kata kunci : burung, komunitas, konservasi, Jakabaring Sport City, urban]]>
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