JAMBURA JOURNAL OF PROBABILITY AND STATISTICS
Vol 3, No 2 (2022): Jambura Journal Of Probability and Statistics

PEMODELAN STRUKTURAL EQUATION MODEL- PARTIAL LEAST SQUARE (SEM-PLS) PADA MINAT BERTRANSAKSI MENGGUNAKAN APLIKASI OVO

Setia Ningsih (Prodi Statistika FMIPA UNG)
Hendra Dukalang (Jurusan Perbankan Syariah, Fakultas Ekonomi dan Bisnis Islam, IAIN Gorontalo)
Armayani Arsal (Unknown)

Article Info

Publish Date
30 Nov 2022

Abstract

The payment system in Indonesia is transforming from making payments in cash to non-cash. Non-cash payments can be made with various payment applications, one of which is the OVO application. Non-cash payments are less loved by many people, this is due to concerns about the security or ease and effectiveness of non-cash payment applications. Therefore, this study was conducted to analyze the factors that influence student interest in Gorontalo province in transacting using the OVO application using the Structural Equation Model Partial Least Square (SEM-PLS). The data analysis technique used is variance-based SEM. The results showed that the perceived convenience, effectiveness and security variables affected the interest in transacting using the OVO application with an R-square value of 70.70 percent.

Copyrights © 2022




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
JAMBURA JOURNAL OF PROBABILITY AND STATISTICS
Website

Abbrev

jps

Publisher

Universitas Negeri Gorontalo

Subject

Computer Science & IT Decision Sciences, Operations Research & Management Environmental Science Social Sciences

Description

Probability Theory Mathematical Statistics Computational Statistics Stochastic Processes Financial Statistics Bayesian Analysis Survival Analysis Time Series Analysis Neural Network Another field which is related to statistics and the applications Another field which is related to Probability and ...