Jurnal Agribisnis dan Sosial Ekonomi Pertanian (JASEP)
Vol 8 No 2 (2022): JASEP DESEMBER 2022

ANALISIS PEMASARAN JAGUNG HIBRIDA DI DESA BATUPUTIH KECAMATAN BATURAJA BARAT KABUPATEN OGAN KOMERING ULU

Agneseta Rantika Winduandini (Unknown)
endang lastinawati (Prodi Agribisnis FP universitas baturaja)

Article Info

Publish Date
25 Dec 2022

Abstract

This study aims to determine income and find out marketing channel for hybrid corn farmers in Batuputih Village, Baturaja District West Ogan Komering Ulu Regency, is it efficient or not. Method research that is used in this study is a survey method. Method sampling used in this study is the snowball method. The results showed that the income of hybrid corn farmers in Batuputih Village is very good and adequate, the marketing channels are in accordance with the marketing process, namely from farmers to village collectors to factories to traders retailers then to consumers, and marketing of hybrid corn in Batuputih village already efficient.Keyword: Efficient, Corn, Marketing, Channel

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Journal Info
Jurnal Agribisnis dan Sosial Ekonomi Pertanian (JASEP)
Website

Abbrev

jsp

Publisher

Universitas Baturaja

Subject

Agriculture, Biological Sciences & Forestry

Description

Jurnal Agribisnis dan Sosial Ekonomi Pertanian (JASEP) Program Studi Agribisnis Fakultas Pertanian Universitas Baturaja adalah wadah informasi berupa hasil penelitian, studi kepustakaan, gagasan, aplikasi teori, dan kajian analisis krisis di bidang agribisnis dan sosial ekonomi pertanian fakultas ...