Jurnal Ilmiah Pengabdian Kepada Masyarakat
Vol. 2 No. 1 (2022): JIPAM : Jurnal Ilmiah Pengabdian kepada Masyarakat

PENDAMPINGAN MODIFIKASI KEMASAN DAN RASA PADA KERUPUK IKAN PAYUS DI DESA PONTANG SERANG

Andi Hasryningsih Asfar (Universitas Bina Bangsa)
Edwin Gunadi (Universitas Bina Bangsa)
Lisa Reftiana (Universitas Bina Bangsa)
Annisa Utami (Universitas Bina Bangsa)
Sadam Adriansyah (Universitas Bina Bangsa)

Article Info

Publish Date
09 Sep 2022

Abstract

Pontang is one of the areas in Serang Regency, Banten Province. One of the distinctive features of Pontang is the Payus fish cracker. Payus fish crackers are crackers made from payus fish. The reason for the insignificant sale of Payus Fish Crackers is that the packaging of Payus Fish Crackers is still simple and the taste is one variant. The research was conducted using direct interviews and literature studies with business owners of payus fish crackers.Based on the results of the existing analysis, it is necessary to develop Payus fish cracker products to update labels, flavors, packaging that are more attractive and the role of marketing to attract consumer interest

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Journal Info
Jurnal Ilmiah Pengabdian Kepada Masyarakat
Website

Abbrev

home

Publisher

Sekolah Tinggi Agama Islam Darul Qalam Tangerang

Subject

Humanities Education Other

Description

Jurnal Ilmiah Pengabdian Kepada Masyarakat (JIPAM) Adalah Jurnal Ilmiah Pengabdian Kepada Masyarakat, terbit secara daring pada bulan April, Agustus dan Desember. untuk menyebarluaskan hasil-hasil Kegiatan dan Laporan Pengabdian ...