Jurnal Ilmiah Pengabdian Kepada Masyarakat
Vol. 2 No. 1 (2022): JIPAM : Jurnal Ilmiah Pengabdian kepada Masyarakat

SOSIALISASI UMKM GO DIGITAL DI DESA CIMAUNG KABUPATEN SERANG

Kurniati Rahmadani (Universitas Bina Bangsa)
Popi Dayurni (Universitas Bina Bangsa)

Article Info

Publish Date
09 Sep 2022

Abstract

The COVID-19 pandemic has had a significant impact on Micro, Small and Medium Enterprises (UMKM), so social media and digital marketing are one of the solutions in promoting and marketing products. Unfortunately, there are still many UMKM that do not yet have these skills. This service activity aims to help Micro, Small and Medium Enterprises (UMKM) in Cimaung village to be able to adapt to the rapid development of technology through UMKM Go Digital . This community service project focuses on socializing UMKM by utilizing information technology and conducting marketing through social media and e-commerce. So that the digitization of UMKM is one of the important keys so that UMKM can survive and expand business and market scale

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Journal Info
Jurnal Ilmiah Pengabdian Kepada Masyarakat
Website

Abbrev

home

Publisher

Sekolah Tinggi Agama Islam Darul Qalam Tangerang

Subject

Humanities Education Other

Description

Jurnal Ilmiah Pengabdian Kepada Masyarakat (JIPAM) Adalah Jurnal Ilmiah Pengabdian Kepada Masyarakat, terbit secara daring pada bulan April, Agustus dan Desember. untuk menyebarluaskan hasil-hasil Kegiatan dan Laporan Pengabdian ...