Kinerja
Vol. 27 No. 1 (2023): KINERJA

Relationship Between Social Influence, Shopping Lifestyle, and Impulsive Buying on Purchase Intention of Preloved Products

Maria Augustin Lopes Amaral (Widya Mandira Catholic University)
Gaudensius Djuang (Widya Mandira Catholic University)



Article Info

Publish Date
20 Mar 2023

Abstract

This research aims to explain consumer buying behaviour on the Internet in three dimensions: shopping lifestyle, social influence, and unplanned purchases that influence consumer intentions to buy used clothes online on Facebook—conducted this research in the city of Kupang, a sample of 215 respondents. The analytical method used is SEM PLS Version 3.0. The results of this study indicate that shopping lifestyle has a significant effect on purchase intention, social influence have a considerable impact on shopping lifestyle and purchase intention, and impulsive buying substantially impacts purchase intention. Therefore, preloved business people need to consider current lifestyles, social influence and impulsive buying to increase recent preloved buying decisions.

Copyrights © 2023






Journal Info

Abbrev

kinerja

Publisher

Subject

Economics, Econometrics & Finance

Description

KINERJA (ISSN Online: 2549-1709; ISSN Printed: 0853-6627) is an international journal published twice a year in March and September, hosted and managed by the Faculty of Business and Economics, Universitas Atma Jaya Yogyakarta. It was first published in June 1996. KINERJA provides a forum for ...