Jurnal Ekonomika Dan Bisnis
Vol. 3 No. 1 (2023): January-April

Strategi Pemasaran Layanan Perpustakaan dalam Menghadapi Pandemi Covid-19

Leady Yurmeli Br Barus (Universitas Lancang Kuning)
Nining Sudiar (Universitas Lancang Kuning)



Article Info

Publish Date
19 Mar 2023

Abstract

At the beginning of 2020, there was a Pandemic, namely Covid-19 which had a lot of impact on normal activities carried out by humans, including library activities that had been running so far. Library activities are manually stopped to avoid close contact with users as an action in preventing and transmitting Covid19, besides that libraries need a marketing strategy to be seen as one of the bases used in compiling overall library planning. This article aims to get an overview of the library service marketing strategy in the face of the Covid-19 pandemic. The research method used is through a literature study of scientific concepts related to library science. The marketing strategy for library services is required to be able to provide changes during this Covid-19 pandemic for the better.

Copyrights © 2023






Journal Info

Abbrev

jebs

Publisher

Subject

Economics, Econometrics & Finance

Description

JEBS : Jurnal Ekonomika Dan Bisnis Merupakan Jurnal Penelitian dan Kajian Ilmiah yang diterbitkan CV.ITTC - INDONESIA dan dikelola langsung oleh Webinar.Gratis dan Even. Penyunting menerima kiriman naskah hasil kajian dan penelitian untuk bidang ekonomi ,bisnis, manajemen, akuntansi, auditing, ...