JOURNAL OF INFORMATION SYSTEM RESEARCH (JOSH)
Vol 4 No 3 (2023): April 2023

Analisa Sentimen Ulasan Aplikasi Wetv Untuk Peningkatan Layanan Menggunakan Metode Naïve Bayes

Novi Lestari (Universitas Islam Negeri Sultan Syarif Kasim Riau)
Elin Haerani (Universitas Islam Negeri Sultan Syarif Kasim Riau, Pekanbaru)
Reski Mai Candra (Universitas Islam Negeri Sultan Syarif Kasim Riau, Pekanbaru)



Article Info

Publish Date
30 Apr 2023

Abstract

The most popular online streaming application is WeTV. WeTV is an internet-based streaming service that is used by the public as an entertainment medium. The WeTV application has been downloaded by up to 50,000 users. Application user ratings may affect the image of the application depending on the services provided by the application developer. Many positive, neutral and negative reactions have had a big impact on WeTV. Categorizing user ratings cannot be done manually because it is not easy with very large amounts of data. Therefore, the purpose of this research is to analyze the user rating of the WeTV application on the Goggle Playstore. In this study the processing steps consisted of cleaning, case convolution, tokenization, normalization, stopword and vape removal, after which it was continued with the TF-IDF step and the final result was a confused matrix using the Python programming language with Naive Bayes classifier. method in this research. Using 12,000 reviews found on Google Playstore. to generate positive, negative and neutral sentiments from Wetv application user comments in the play store. The test with the highest precision value of 0.64% with a -1 precision value of 0.58% in Class Recall gives a value of 0.89% in the 90%:10 balance model.

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Journal Info

Abbrev

josh

Publisher

Subject

Computer Science & IT Decision Sciences, Operations Research & Management

Description

Artikel yang dimuat melalui proses Blind Review oleh Jurnal JOSH, dengan mempertimbangkan antara lain: terpenuhinya persyaratan baku publikasi jurnal, metodologi riset yang digunakan, dan signifikansi kontribusi hasil riset terhadap pengembangan keilmuan bidang teknologi dan informasi. Fokus Journal ...