JURNAL MANAJEMEN AKUNTANSI (JUMSI)
Vol 4, No 2: 2024

Analisis Pengaruh E-Banking Dan Kualitas Pelayanan Terhadap Loyalitas Nasabah Di Bank Sumut Unit Usaha Syariah Dengan Komitmen Keagamaan Sebagai Variabel Moderating (Studi Kasus Bank Sumut Unit Usaha Syariah KCP Karya)

Khairani, Irna (Unknown)
Dalimunthe, Ahmad Amin (Unknown)
Lubis, Arnida Wahyuni (Unknown)

Article Info

Publish Date
26 May 2023

Abstract

This study was conducted to examine the effect of e-Banking variables, and the quality of Service to customer loyalty with religious commitment as a moderating variable. This study used primary data sourced from customers at Bank Sumut Sharia Business Unit KCP Karya on January 17, 2022 to February 17, 2022. The population used in this study is the customer who came to the customer service and using sampling techniques purposive sampling, so obtained 58. Data processing is done with SPSS statistical program tools 26. The results showed that the data used in this study have met the data quality test, the test of classical assumptions, which include: no multicollinearity, no heteroscedasticity, and normally distributed data. From the results of regression analysis showed partially variable e-banking affect customer loyalty, and service quality affect customer loyalty.

Copyrights © 2024




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
JURNAL MANAJEMEN AKUNTANSI (JUMSI)
Website

Abbrev

JUMSI

Publisher

Universitas Labuhanbatu

Subject

Economics, Econometrics & Finance

Description

JURNAL MANAJEMEN AKUNTANSI (JUMSI) diterbitkan oleh Fakultas Ekonomi dan Bisnis Universitas Labuhanbatu secara berkala 4(empat) kali dalam setahun. Setiap edisi memuat 15 artikel ilmiah. JURNAL MANAJEMEN AKUNTANSI (JUMSI) bertujuan menyebarluaskan hasil penelitian di bidang manajemen (akuntansi, ...