PIKSEL : Penelitian Ilmu Komputer Sistem Embedded and Logic
Vol 11 No 2 (2023): September 2023

Sentiment Analysis of On-Demand Ride-Hailing Systems using Support Vector Machine and Naïve Bayes

Bhagaskara Farhan Wiguna (Informatics, Faculty of Computer Science
Universitas Bhayangkara Jakarta Raya)

Herlawati Herlawati (Unknown)
Ajif Yunizar Pratama Yusuf (Informatics, Faculty of Computer Science
Universitas Bhayangkara Jakarta Raya)



Article Info

Publish Date
30 Sep 2023

Abstract

Gojek is one of Indonesia's most popular online transportation, founded in 2010. The Gojek application has been downloaded one hundred forty-two million times with more than two million drivers and four hundred thousand partners in food delivery services. Due to the increasing use of the Gojek application and the importance of knowing user views about the services provided by the application. In this research, the sentiment analysis is using Support Vector Machine and the Naïve Bayes method to classify positive sentiment and negative sentiment. The target label focus on positive and negative labels to aims avoid the bias that exists in neutrally labeled reviews on the Gojek Application. The research process includes data collection, pre-processing the data, weighting with Term Frequency-Invers Document Frequency, Support Vector Machine, and Naïve Bayes training by dividing the data into 90% training data and 10% testing data and then evaluating the results using a confusion matrix. The results of testing using the Support Vector Machine algorithm resulted in 90% accuracy, 94% recall, 91% precision, and 94% f1-score, therefore the Naïve Bayes algorithm produces 77% accuracy, 96% recall, 77% precision, and 85% f1-score.

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Journal Info

Abbrev

piksel

Publisher

Subject

Computer Science & IT Decision Sciences, Operations Research & Management

Description

Jurnal PIKSEL diterbitkan oleh Universitas Islam 45 Bekasi untuk mewadahi hasil penelitian di bidang komputer dan informatika. Jurnal ini pertama kali diterbitkan pada tahun 2013 dengan masa terbit 2 kali dalam setahun yaitu pada bulan Januari dan September. Mulai tahun 2014, Jurnal PIKSEL mengalami ...