Da'wah becomes an Islamic communication and has an effort to influence other people so that they behave and behave as preached. Directly invites to the way of Allah amar ma'ruf nahi munkar to achieve human happiness in the world and the hereafter. When preaching the da'i must be more familiar with the psychological condition of the object first. Based on psychological elements, the da'wah process will run according to the needs expected by humans as individuals and social beings. This study aims to find out what messages and roles are found in the youtube content "Pratiwi Noviyanthi" who has resigned from a flight attendant and becomes an observer of ODGJ (People Inside Mental Disorders). Mental disorders are chronic diseases that require a long process of healing, not only for oneself but also for support from the closest people and the community. To answer this study, the author uses research methods on uploaded content and examines what activities and positive things can be developed, as well as the knowledge gained.
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