East Java Economic Journal
Vol. 7 No. 2 (2023)

Transition Strategies of Green MSMEs: A Sequential Explanatory Design Mix Method Analysis

Rizaldi Yusfiarto (UIN Sunan Kalijaga Yogyakarta)



Article Info

Publish Date
29 Sep 2023

Abstract

The purpose of this research is to predict the main target and identify relevant antecedent constructs on the transition in MSMEs green business practices. The sample is MSMEs Managers/Owners in the Java region, as many as 287 respondents were analyzed using Mixed Methods (Sequential Explanatory Design). The findings show that government rules and regulations positively encourage the value of environmental practices and the intention of MSMEs to switch to green practices. Furthermore, government support, partnerships and co-creation are effective ways of promoting the shift in MSME green business practices. However, the high cost of transitioning to green practices remains a major barrier for MSMEs, while it needs to be a multi-sectoral focus

Copyrights © 2023






Journal Info

Abbrev

ejavec

Publisher

Subject

Economics, Econometrics & Finance Social Sciences

Description

East Java Economic Journal invites manuscripts on an economics area, but not limited to economic development, finance, monetary, international trade, environmental, energy, public economics, econometrics, microfinance, health economics, and political economics related to the economy of East ...