Jurnal Ilmiah Ekonomi dan Manajemen
Vol. 1 No. 2 (2023): Oktober

PENGARUH LITERASI KEUANGAN, INOVASI PRODUK, DAN HARGA TERHADAP KINERJA KEUANGAN (Studi kasus pada UMKM di Alun-alun Sukoharjo)

Aulia Ridha Ratna Putri (Sekolah Tinggi Ilmu Ekonomi Surakarta)
Eko Triyanto (Sekolah Tinggi Ilmu Ekonomi Surakarta)



Article Info

Publish Date
26 Oct 2023

Abstract

financial performance of Culinary SMEs in Sukoharjo either partially or simultaneously. This research is a quantitative research. The sampling technique is saturated sampling. The population of this research is Culinary SMEs in Sukoharjo. The sample used was 107 respondents. The analysis technique used is the research instrument test, classical assumption test, f test, t test, and the coefficient of determination. These results show that financial literacy has an effect on financial performance, product innovation has an effect on financial permormance, prices have an effect on financial performance, simultaneously financial literacy, product innovation and price have an effect on financial performance on Culinary MSMEs in Sukoharjo

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Journal Info

Abbrev

jiem

Publisher

Subject

Other

Description

JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM) berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek penelitian, masalah, dan perkembangan terbaru di bidang Ilmu Manajemen. Topik dalam Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada ...