Relasi : Jurnal Ekonomi
Vol 19 (2014)

LOYALITAS PELANGGAN KUNCI SUKSES SEORANG PENGUSAHA

Sugiantono A. R. (Dosen Ekonomi Pembangunan STIE Mandala Jember)



Article Info

Publish Date
31 Mar 2015

Abstract

There is no one company was successful in a few months or even years, with no cause /issue nothing, then stop in the middle of the street where his business in a state of good repair company. To exist among the people is not easy, companies must be smart in order to keep their customers not to switch to other similiar companies. Competition is getting tougher and increasingly fierce, every company is required to have its own strategy in a harmonious relationship between the company and its customers. Harmonious relationship between the customer and the company, the customer can be called true or loyal customer. If the company can build its customers, so that customers can be loyal or called customer loyalty, then certainly that the entrepreneur will be successful in doing business.

Copyrights © 2014






Journal Info

Abbrev

relasi

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

Description

Relasi : Jurnal Ekonomi is an interdisciplinary journal that seeks both theoretical and practical papers devoted to aspects of the subject matter indicated in the title. Topics will be drawn, but not limited to, the following areas: Business Management, Agribusiness Management, Management ...