Jurnal Manajemen
Vol 12 No 1 (2022): November

Skala Likert, Bias Penggunaan dan Jalan Keluarnya

Bilson Simamora (Institut Bisnis dan Informatika Kwik Kian Gie)

Article Info

Publish Date
22 Nov 2022

Abstract

Many researchers refer to any graded scale as a Likert scale. In addition to misnaming, this assumption can lead to errors in the data scale and analysis technique. This paper aims to explain the instrument scales in the survey and the data types they generate. Thus, the position of the Likert scale compared to other measurement scales becomes apparent so that researchers can give the right name to the scale they use and choose the proper data analysis technique according to its type.

Copyrights © 2022




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
Jurnal Manajemen
Website

Abbrev

JM

Publisher

INSTITUT BISNIS DAN INFORMATIKA KWIK KIAN GIE

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Description

Jurnal Manajemen mempunyai misi untuk mendorong pengembangan praktik dan teori manajemen di Indonesia melalui penyebarluasan temuan-temuan hasil riset dibidang sains dan kasus manajemen, terdiri dari bidang sumber daya manusia, pemasaran, strategik, keuangan, dan ...