Ecobisma (Jurnal Ekonomi, Bisnis dan Manajemen)
Vol 11, No 1 (2024): ECOBISMA

ANALISIS PENGARUH RISK PERCEPTION, RISK TOLERANCE, OVERCONFIDENCE, DAN LOSS AVERSION TERHADAP KEPUTUSAN INVESTASI GENERASI MILIENIAL

Naelati Tubastuvi (Universitas Muhammadiyah Purwokerto)
Cantik Tiara Maharani Azzahara (Universitas Muhammadiyah Purwokerto)
Wida Purwidianti (Universitas Muhammadiyah Purwokerto)
Fatmah Bagis (Universitas Muhammadiyah Purwokerto)

Article Info

Publish Date
12 Jan 2024

Abstract

This study aims to determine the factors that influence investment decision making for millenial generation in Cilacap, Central Java. The research use quantitive method with primary data collected by distributing questionnarires. The millenial generation in Cilacap is the population in this study with sample used is 101 respondents. Data was analyzed using IBM SPSS Statistics 20. The result show that Risk perception and loss aversion influences the investment decision of the millenial generation in Cilacap. This means that the higher person perception of risk and loss aversion, the more careful the person will tend to be in making investment decision. Meanwhile, risk tolerance and overconfidence does not influence the investment decision of the millenial generation in Cilacap

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Journal Info
Ecobisma (Jurnal Ekonomi, Bisnis dan Manajemen)
Website

Abbrev

ecobisma

Publisher

Universitas Labuhanbatu

Subject

Economics, Econometrics & Finance

Description

Jurnal Ilmiah ECOBISMA adalah Jurnal Ilmiah Bisnis dan Manajemen dari Fakultas Ekonomi dan Bisnis (FEB) Universitas Labuhanbatu melalui Lembaga Penelitian dan Pengabdian Masyarakat, dimaksudkan sebagai media pertukaran informasi dan karya ilmiah antara staf pengajar, alumni, mahasiswa dan masyarakat ...