Indonesian Journal of Advanced Research (IJAR)
Vol. 3 No. 1 (2024): January, 2024

Corporate Communication in Growing Internal Relations of Employees PT. Pupuk Indonesia Sales Department Region 1 North Sumatera

Nadia Muthi Nabila (Universitas Sumatera Utara)
Iskandar Zulkarnain (Universitas Sumatera Utara)
Dewi Kurniawati (Universitas Sumatera Utara)

Article Info

Publish Date
30 Jan 2024

Abstract

his research aims to analyze how corporate communication activities foster internal relationships between employees of PT. This research uses a qualitative approach to describe the data findings and data analysis carried out. Researchers used data analysis using the Miles Huberman and Saldana method which includes data condensation, data display, and then drawing conclusions. The research results that researchers found that corporate communication was carried out by PT Pupuk Indonesia Sales Department Regional 1 using the employee relations stages, downward communication through direction and coordination carried out directly through meetings, and indirect communication through communication media such as WhatsApp and Zoom, as well as providing training, rewarding and motivational education programs to employees. The novelty found in this research as a differentiator from similar research that has been carried out previously is the use of corporate communication theory combined with employee relations theory to analyze phenomena that occur in the research object.

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Journal Info
Indonesian Journal of Advanced Research (IJAR)
Website

Abbrev

ijar

Publisher

PT FORMOSA CENDEKIA GLOBAL

Subject

Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Education Languange, Linguistic, Communication & Media

Description

Indonesian Journal of Advanced Research (IJAR) is an open-access and peer-reviewed journal, published by Formosa Publisher, which is mainly intended for the dissemination of research results by researchers, academics, and practitioners in many fields of science and technology. IJAR publishes ...