Mengabdi: Jurnal Hasil Kegiatan Bersama Masyarakat
Vol. 2 No. 3 (2024): Juni : MENGABDI : Jurnal Hasil Kegiatan Bersama Masyarakat

Pengenalan Potensi UMKM Gula Merah dengan Kemasan Gula Semut dan Gula Batu di Desa Barambang, Kec. Sinjai Borong, Kab. Sinjai Melalui Video Dokumenter

Rahmatullah Rahmatullah (Universitas Hasanuddin)
Sartika Sartika (Universitas Hasanuddin)
Rifkah Damayanti Abduh (Universitas Hasanuddin)
Andi Elfira Yusria (Universitas Hasanuddin)
Dielci Maryam Virginia (Universitas Hasanuddin)
Fajar Abdillah (Universitas Hasanuddin)
Resky Aulia M (Universitas Hasanuddin)
Muhammad Dzakwan Zhafran (Universitas Hasanuddin)
Muhammad Alisofyan Ar Djambia (Universitas Hasanuddin)
Kasma N (Universitas Hasanuddin)
Umar Sabirin (Universitas Hasanuddin)



Article Info

Publish Date
11 Jun 2024

Abstract

The implementation of KKN is contained in the third point of the Tri Dharma of higher education. This is intended so that students can gain knowledge that is not available on campus. Apart from that, students also carry out community empowerment and service in their work areas from the knowledge they have gained on campus. The aim of this "MSME Palm Sugar Documentary Video" is to help palm sugar craftsmen promote their products using documentary videos which are made and then posted on social media so they can be seen by the public. Apart from that, this palm sugar product can also be known to many people through documentary videos that have been made, so that not only the local village community knows about this palm sugar product but also the entire Indonesian people. The work program "Video Documentary of Palm Sugar UMKM" is very influential in improving the creative economy of palm sugar UMKM to expand the marketing of their products. To be recognized by the general public.

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