Journal Of Informatics And Busisnes
Vol. 2 No. 1 (2024): April - Juni

Memanfaatkan Data Media Sosial Untuk Intelijen Kompetitif Di Era Digital

Ummi Aulia (Unknown)
Muhammad Irwan Padli Nasution (Unknown)



Article Info

Publish Date
09 Jun 2024

Abstract

The utilization of social media data has become an important strategy in acquiring competitive intelligence in the fast-paced and dynamic digital age. This study aims to investigate various aspects related to utilizing social media data for competitive intelligence. The research method used is systematic literature review, by collecting information from national journals in the last 5 years. The findings from this study are expected to provide in-depth insights into the strategies, tools, benefits, challenges, and implications of using social media data in the context of competitive intelligence

Copyrights © 2024






Journal Info

Abbrev

jibs

Publisher

Subject

Computer Science & IT Economics, Econometrics & Finance

Description

The Journal Of Informatics And Busisnes (JIBS) E-ISSN : 2988-4853 is an interdisciplinary journal. It publishes scientific papers describing original research work or novel product/process development. The objectives are to promote an exchange of information and knowledge in research work, and new ...