IRA Jurnal Teknik Mesin dan Aplikasinya (IRAJTMA)
Vol 2 No 3 (2023): Desember

Desain Rancangan Kemasan Makanan Ringan (Coklat) dengan Metode Theory Of Inventive Problem Solving (TRIZ) di UKM Himasweets Tembung

Silitonga, Putri Elita (Unknown)
Hasibuan, Yetti Meuthia (Unknown)
Utama, Denny Walady (Unknown)

Article Info

Publish Date
26 Dec 2023

Abstract

This research at UKM Himasweet Tembung evaluated snack food (chocolate) packaging that was less attractive and standard, using clear plastic without information on halal logos, composition, or trademarks. The research aims to design more attractive packaging according to consumer desires, using the TRIZ method, which focuses on previous experience and eliminates contradictions. Adequate packaging is essential to protect products, convey information, and increase appeal. A survey method with a questionnaire of 100 respondents was used to collect data. Analysis using TRIZ produces recommendations for packaging improvements. As a result, the ideal snack packaging is a yellow aluminum foil standing pouch with dimensions of 14 x 25 cm (250 gr), yellow brand writing, ziplock, product information, and a picture of the snack (brown) to represent the product.

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Journal Info
IRA Jurnal Teknik Mesin dan Aplikasinya (IRAJTMA)
Website

Abbrev

IRAJTMA

Publisher

CV. IRA PUBLISHING

Subject

Automotive Engineering Energy Industrial & Manufacturing Engineering Materials Science & Nanotechnology Mechanical Engineering

Description

IRA Jurnal Teknik Mesin dan Aplikasinya (IRAJTMA) fokus pada artikel ilmiah hasil penelitian dan review dalam bidang teknik mesin dan aplikasinya yang antara lain meliputi: 1. Konversi energi 2. Mekanika 3. Material 4. Manufaktur 5. Lain-lain yang ...