Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Vol. 2 No. 2 (2024): April : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan

Pengaruh Kualitas Produk Dan Harga Terhadap Pembelian Baju Bekas Atau Thrift Di Pasar Senen Jakarta Pusat

Muhammad Rafly (Unknown)
Hadita Hadita (Unknown)

Article Info

Publish Date
08 Jan 2024

Abstract

As we know, shopping for used or thrift goods has become a culture for all people, both young and old, so it has become a fashion trend culture in this era. This article aims to find out how product quality and price influence the purchase of used/thrift clothes at the Senen market in Central Jakarta. . Through the descriptive technique research method which produces results that are influential through the tests that have been carried out, there are still many shortcomings in the writing. It would be better for the writer to need criticism or suggestions for further writing. The research results are that product quality and price greatly influence the purchase of used clothes.

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Journal Info
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Website

Abbrev

Wawasan

Publisher

Universitas Maritim AMNI Semarang

Subject

Decision Sciences, Operations Research & Management

Description

Cakupan keilmuan Jurnal Manajemen, Ekonomi dan Kewirausahaan adalah jurnal yang memuat tentang hasil-hasil penelitian ilmu manajemen yang terdiri dari Manajemen SDM, Manajemen Keuangan, Manajemen Pemasaran, Manajemen Operasional dan Manajemen Bisnis Syariah serta Manajemen ...