JBTI : Jurnal Bisnis : Teori dan Implementasi


Pengaruh Lingkungan Bisnis Terhadap Strategi Manufaktur: Studi Pada Perusahaan Manufaktur Di Kabupaten Bantul

Liestyana, Yuli (Unknown)
Gusaptono, R Hendri (Unknown)
Sufatmawati, Khirul Novia (Unknown)

Article Info

Publish Date
04 Feb 2010

Abstract

The study analyzed the effect of business environment factors on manufacturing strategy. Data was collected from 43 organisations in Bantul, Yogyakarta. The analyses using Multivariate Multiple Regression Analysis (MMRA) found the results that simultaneously the factors of business environment effected manufacturing strategy. But, partially they did not. Only business cost, labor availability, and market dynamism significantly influenced manufacturing strategy.

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Journal Info
JBTI : Jurnal Bisnis : Teori dan Implementasi
Website

Abbrev

bti

Publisher

Universitas Muhammadiyah Yogyakarta

Subject

Economics, Econometrics & Finance

Description

Jurnal Bisnis: Teori dan Implikasi (JBTI) merupakan jurnal ilmiah berkala (setahun dua kali). Tujuan utama jurnal ini adalah untuk mendiseminasi artikel ilmiah dalam bidang bisnis, yang memiliki fondasi teori dan implemetatif. Berkaitan dengan hal tersebut, artikel yang dipublikasikan harus ...