Jurnal Analisis Bisnis Ekonomi
Vol 8 No 1 (2010): Volume 8, Nomor 1, April 2010

PENENTUAN SEGMENTASI YANG MENDUKUNG STRATEGI PEMSARAN UNTUK TRANSAKSI BISNIS DI INTERNET

Natsir, Muh (Unknown)



Article Info

Publish Date
26 Apr 2016

Abstract

Determination of market segmentation within a company can not be saparated from the information and data that go through a variety of ways. The management company should have its own compartment undeer departement R & D as a special unit to follow up of various complaints and suggestions relating to improvement of the underlying strategy to the saisfacion of consumer behavior. Intrnet facility with devices supporting the technology enables the development of management information systems. Marketing startegies adopted should be trailored to the companys internal and external conditions, in this case, consumers and other outsiders. This article will discuss about: "Determination of the supporting Segmentation Marketing Strategy For Business Transactions on the Internet". 

Copyrights © 2010






Journal Info

Abbrev

bisnisekonomi

Publisher

Subject

Economics, Econometrics & Finance

Description

urnal Analisis Bisnis Ekonomi is a journal published by the Faculty of Economics and Business, Universitas Muhammadiyah Magelang, published twice a year in April and October. The publication of this journal is intended as a medium of information exchange and scientific work between faculty, alumni, ...