The average value of promotion strategy consists of advertising, personal selling, public relations and sales promotion was 3.95, well. Promotional activities on personal selling points scored 4.22, very good. Promotional activities on public relations points scored 4.07, either. Promotional activities at points of sales promotion get a grade 4, good. One of four elements of the promotional mix are valued less than the maximum that is advertising. Although overall the advertising element gets the value of 3.45 included in either category (B) but the elements of advertising at the point of advertising on television get a score of 3.03, and advertising through the installation of billboards and banners convenient place to get a score of 3.15 is the score lowest on advertising element.
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