Journal of Entrepreneurship, Management and Industry (JEMI)
Vol 1, No 3 (2018): September 2018

KAJIAN IDENTIFIKASI FAKTOR UNTUK PENGEMBANGAN USAHA WARUNG TEGAL (WARTEG) MASUK MALL (STUDI KASUS DI JABODETABEK)

Novianti, Mirsa Diah (Universitas Bakrie)
Susanto, Tri (Universitas Bakrie)
Hatta, Holilla (Universitas Bakrie)
Johannes, Rene (Universitas Bakrie)

Article Info

Publish Date
08 Nov 2018

Abstract

This study aims to analyze business development strategies from traditional food stalls (case studies: tegal stalls in Jabodetabek). The research method uses descriptive qualitative method with data collection techniques through focus group discussion. The results of this study are the need for training to improve market access, legality aspects and competitive advantage

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Journal Info
Journal of Entrepreneurship, Management and Industry (JEMI)
Website

Abbrev

JEMI

Publisher

Universitas Bakrie

Subject

Economics, Econometrics & Finance

Description

Journal of Entrepreneurship, Management and Industry (JEMI) merupakan jurnal ilmiah yang menyajikan artikel orisinal dari Multi dan lintas disiplin dalam bidang dunia usaha, bisnis, entrepreneurship, dan industri dengan format Bauran (mix) Artikel : Hasil Riset (full reaserch), mini riset, novelty, ...