International Journal of Supply Chain Management
Vol 7, No 3 (2018): International Journal of Supply Chain Management (IJSCM)

Influence of Location Attributes on Home Buyers’ Purchase Decision

Jiesheng Mang (Unknown)
Rozlin Zainal (Unknown)
Indera Syahrul Mat Radzuan (Unknown)

Article Info

Publish Date
27 Jun 2018

Abstract

Owning a home at a bad location is detrimental to its market value. Besides, demographic forces have influenced the demand for housing over the past decades. This study identifies the type of location attributes and demographic characteristics influences on housing purchase decisions of home buyers in Iskandar Malaysia. This research intends to collect data through questionnaire. The respondents are the house owners of Taman Nusa Sentral. The data is then analysed with correlation to study the relationship between demographic and location variables. Most of the demographic characteristics, except Gender and Income, have significant influences on location facilities and services when it comes to house purchase decision. This study is able to overcome the problems of low house owning rate and oversupply and provides preferable location attributes to the housing developers.

Copyrights © 2018




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Journal Info
International Journal of Supply Chain Management
Website

Abbrev

IJSCM

Publisher

ExcelingTech

Subject

Decision Sciences, Operations Research & Management Engineering Environmental Science Industrial & Manufacturing Engineering Transportation

Description

International Journal of Supply Chain Management (IJSCM) is a peer-reviewed indexed journal, ISSN: 2050-7399 (Online), 2051-3771 (Print), that publishes original, high quality, supply chain management empirical research that will have a significant impact on SCM theory and practice. Manuscripts ...