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Admisi dan Bisnis
Published by Politeknik Negeri Semarang
ISSN : 14114321     EISSN : 25273582     DOI : https://doi.org/10.32497/ab
Core Subject : Economy,
Economics, Econometrics & Finance
Admisi dan Bisnis Journal receives articles from research and literature review in social and technology. Focus of Admisi dan Bisnis Journal are : 1. Economics 2. Management 3. Secretarial 4. Business Administration 5. Information System in Business 6. Entrepreneurship
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 1 Documents
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Search results for , issue "Vol 15, No 2 (2014): Juni 2014" : 1 Documents clear
ANALISA KEPUASAN KONSUMEN JASA PARKIR AMBON PLAZA DI KOTA AMBON Alvian - Sapulette
Admisi dan Bisnis Vol 15, No 2 (2014): Juni 2014
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (702.141 KB) | DOI: 10.32497/ab.v15i2.1039

Abstract

The purpose of this study was to determine the dimensions of service quality, is it has a positive effect on user satisfaction parking services, also in order to identify and analyze dimensions of the service quality, are those significantly influence the Ambon Plaza parking service users.The sampling technique used was purposive sampling, with the following requirements: 1. Age 17 years and above; 2. Able to communicate; 3. In a conscious state; 4. Already using parking services to and over 3 times; 5. Willing to be interviewed, with a sample of 100 respondents. Methods used in data collection, were : questionnaires, interview and observations. The technique analysis used was the Multiple Regression Analysis.The analysis shows, that the dimensions of service quality: tangibles, realiability, responsiveness, assurance and empathy simultaneously positive and significant impact on user satisfaction parking service. On the other hands partially known, that the dimensions who has a significant impact on user satisfaction parking service, was the responsiveness dimension.

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