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Al Kalam : Jurnal Komunikasi, Bisnis dan Manajemen
Published by Universitas Islam Kalimantan Muhammad Arsyad Al Banjari
ISSN : 23553197     EISSN : 23553804     DOI : -
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Al Kalam Jurnal Komunikasi, Bisnis dan Manajemen menerbitkan naskah hasil penelitian yang relevan dengan bidang ilmu komunikasi, bisnis dan manajemen.
Arjuna Subject : -
Articles 6 Documents
 1 
Search results for , issue "Vol 6, No 1 (2019)" : 6 Documents clear
ANALISIS KEPUTUSAN PEMBELIAN HANDPHONE VIVO (Studi Kasus Konsumen Gadget Mart Pelaihari) Siti Raesa Rizki P; Akhmad Samhudi
Al-Kalam Jurnal Komunikasi, Manajemen dan Bisnis Vol 6, No 1 (2019)
Publisher : Universitas Islam Kalimantan Muhammad Arsyad Al Banjari

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (366.122 KB) | DOI: 10.31602/al-kalam.v6i1.1939

Abstract

        This research is based on a theoretical framework, expert ideas, or the understanding of researchers based on their experience, then developed into problems and solutions that are proposed to obtain justification (Verification) in the form of emperical data support in the field.        This study aims to find out and analyze how much influence the variables of product quality, price and promotion on purchasing decisions on VIVO mobile phones.        The method used in this study is a quantitative method, with a population of 40, a sample of 40 people and data analysis techniques with research instruments validity test, reliability test and using multiple linear regression.        The results of this study indicate that the Product Quality, Price and Promotion variables individually and together influence the VIVO Mobile Purchase Decision on the Pelaihari Mart Gadget. Meanwhile, based on the results of the F Test at the level of α of 5%, it proves that all the independent variables have a significant effect on the dependent variables together (simultaneous). Adjusted determination (R2) is 0.505 or 50.5%, this shows the amount of contribution given by all independent variables on the dependent variable.
ANALISIS PERBANDINGAN 4 MAZHAB TENTANG PERNIKAHAN DALAM ISLAM Umi Hani
Al-Kalam Jurnal Komunikasi, Manajemen dan Bisnis Vol 6, No 1 (2019)
Publisher : Universitas Islam Kalimantan Muhammad Arsyad Al Banjari

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (559.688 KB) | DOI: 10.31602/al-kalam.v6i1.1940

Abstract

This study aims to analyze: 1) the Islamic view of the  marriages, 2) a comparison of 4 schools about the marriages of marriage in Islam. Type of juridical-normative research or doctrinal legal research. Library research, namely research activities carried out by collecting and tracing data and processing (books, literature and library materials) related to the topic of discussion. The type of research is qualitative research which is a particular tradition in social science that is fundamentally dependent on humans in its own region and relates to these people in its discussion and in its terminology. Material of the Law of the Qur'an, hadith, and the opinion of the school of Iman Syafii, Hanafi Faith, Maliki Imam, Hambali Faith. The data analysis method used in this research is analytical descriptive method.The results of the study explain that dowry may be in the form of money, jewelry, household furniture, animals, services, commercial property or other objects that have a price. or a sack of wheat. If it is not known from various aspects that allow determination of the amount of dowry, then according to all schools except Maliki, the contract remains valid, but the dowry is null. While Maliki believes that the contract is invalid and in fact before mixing at the campuri, the contract is declared valid by using mahar mitsli. Maliki said that if the contract had not been mixed it was invalid. But if there had been a mixture then the contract was declared valid and the wife had the right to mitsli mahr. Meanwhile, Syafi'i, Hanafi and Hambali argue that, the contract remains valid, and the wife has the right to mitsli mahr.
PENGARUH IKLIM KOMUNIKASI DENGAN KINERJA PEGAWAI DI KANTOR KEMENTERIAN AGAMA KOTA BANJARMASIN Muhammad Agus Humaidi
Al-Kalam Jurnal Komunikasi, Manajemen dan Bisnis Vol 6, No 1 (2019)
Publisher : Universitas Islam Kalimantan Muhammad Arsyad Al Banjari

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (386.496 KB) | DOI: 10.31602/al-kalam.v6i1.1941

Abstract

This study aims to determine the communication climate and employee performance in the Office of the Ministry of Religious Affairs of Banjarmasin, in addition to know the influence between the communication climate with the performance of employees in the Office of the Ministry of Religious Affairs Banjarmasin. The method used is a quantitative research approach and a research instrument with a questionnaire that is analyzed with Chi Square Goodness Of Fit and Simple Linear Regression.The results showed that the communication climate of employees in the Office of the Ministry of Religious Affairs of Banjarmasin is quite good. While the performance of employees in the Office of the Ministry of Religious Affairs of Banjarmasin including less good category. In addition there is no influence between the communication climate on the performance of employees in the Office of the Ministry of Religious City of Banjarmasin.
PENINGKATAN HASIL BELAJAR PKN MATERI INTEGRASI NASIONAL DALAM BINGKAI BHINNEKA TUNGGAL IKA MELALUI PENERAPAN MODEL PEMBELAJARAN KOOPERATIF TIPE JIGSAW PADA SISWA KELAS X DPIB-B SMK NEGERI 5 BANJARMASIN SEMESTER 2 TAHUN PELAJARAN 2017/2018 Yusliani Yusliani
Al-Kalam Jurnal Komunikasi, Manajemen dan Bisnis Vol 6, No 1 (2019)
Publisher : Universitas Islam Kalimantan Muhammad Arsyad Al Banjari

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (646.595 KB) | DOI: 10.31602/al-kalam.v6i1.1943

Abstract

Penelitian tindakan kelas dengan menggunakan metode  strategi belajar Kooperatif tipe jigsaw  dalam menyampaikan  materi Integrasi Nasional dalam Bingkai Bhinneka Tunggal Ika,dapat meningkatkan aktivitas dan hasil belajar PKN siswa Kelas X DPIB-BSMK Negeri 5 Banjarmasin,  dengan jumlah siswa sebanyak 36  siswa, penilitian tindakan kelas ini untuk mengukur hasil ulangan dan aktivitas siswa penelitian  tidakan kelas ini dilaksanakan pada semester 2 tahun pelajaran 2017/2018Berdasarkan hasil  tindakan kelas yang dilakukan melalui  siklus I dan II, maka dapat dikatakan bahwa hasil sementara penelitian tindakan kelas mengunakan model pembelajaran kooperatif tipe jigsawpada materi Integrasi Nasional dalam Bingkai Bhinneka Tunggal Ikadapat meningkatkan hasil belajar   dan aktivitas pada pelajaran PKN siswa Kelas X DPIB-BSMK Negeri 5 Banjarmasin telah menunjukkan kondisi awal untuk hasil belajar siswa yang tuntas 9 Orang (25%) yang belum tuntas 27 orang (75%)  hasil observasi keaktifan siswa siswa tuntas 12 Orang (33,33%) , setelah dilaksanakan tindakan,  siklus I hasil belajar siswa menunjukkan peningkakatan yaitu siswa yang tuntas 18 orang (50%)  belum tuntas 18 orang (50%), untuk keaktifan siswa yang tuntas 23 Orang (63,89 %)belum tuntas 13 orang (36%), pada siklus II  nilai ulangan siswa yang tuntas 32 Orang (88%) belum tuntas 4 Orang (11,11 %)untuk keaktifan siswa tuntas  35 Orang (97,22%) atas temuan tersebut Penelitian Tindakan Kelas (PTK) yang dilakukan dengan menggunakan metode pembelajaran Jig Saw  telah berhasil meningkatkan hasil ulangan dan keaktifan  siswa. Simpulan hasil penelitian menggunakan metode pembelajaran tipe Jigsawdapat meningkatkan hasil ulangan dan keaktifan dalam pembelajaran PKn pada materi Integritas Nasional dalam bingkai Bhineka Tunggal Ika  untuk siswa Kelas X DPIB-BSMKN 5 Banjarmasin.
PERAN KOMUNIKASI UNTUK MENINGKATKAN KINERJA PEMASARAN PERUMAHAN CAHAYA RESIDENCE PT. MILA CAHAYA HAKIJAYA DI BANJARMASIN Milawati Milawati; Gusti Irhamni; Sanusi Sanusi
Al-Kalam Jurnal Komunikasi, Manajemen dan Bisnis Vol 6, No 1 (2019)
Publisher : Universitas Islam Kalimantan Muhammad Arsyad Al Banjari

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (570.069 KB) | DOI: 10.31602/al-kalam.v6i1.1942

Abstract

This research explained  role of advertising communication as one part of the business that must be managed well for internal interests and external interests of the company is marketing is by promoting property products through advertising media with the advantages perusahan the type of house in Cahaya Residence subsidized as an attraction for prospective customers who are implemented by PT. Mila Cahaya Hakijaya to increase sales.            The result of observation and discussion shows that the company implements the marketing process in several stages. Before implementing the marketing stage to the consumer, the marketing division of PT. Mila Cahaya Hakijaya conducts a market opportunity analysis and target market selection first to get a description on the market in the marketing process to be done. The pricing process of Cahaya Residence housing is highly considered by the company; it is because an appropriate price will benefit the company because the consumer’s interest will increase so that it will be able to compete with other property company. In undertaking the marketing process of Cahaya Residence housing, PT. Mila Cahaya Hakijaya employed two marketing or promotion media, advertisement media and personal selling method. Advertisement media employed by the company included the billboard putting in  the strategic place, brochure distribution, promotion via internet media and  attending the property exhibition. Meanwhile the personal selling was carried out  with face-to-face marketing method so that the consumer can receive clearly the message of advertisement delivered.
PENGARUH KEPEMIMPINAN DAN BUDAYA ORGANISASI TERHADAP KINERJA PEGAWAI Sri . Utami; Muhammad Harlie
Al-Kalam Jurnal Komunikasi, Manajemen dan Bisnis Vol 6, No 1 (2019)
Publisher : Universitas Islam Kalimantan Muhammad Arsyad Al Banjari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31602/al-kalam.v6i1.14030

Abstract

Leaders have an important task in managing human resources. A leader must realize that employees are the asset that most influences the company's productivity. In other words, it must be realized that there is a dependency between the company and its employees. The role of a leader in influencing decisions directed towards organizational goals greatly determines the direction of the company's progress regarding the way or style a person leads in managing their company according to the specified direction.

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