JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB)
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) has main objective which is to cater an intellectual platform for the international scholars. JHSSB aims to promote interdisciplinary studies in business and social science and become the leading journal in humanities, social science and business in the world. The JHSSB journal publishes research papers in the fields of management, marketing, finance, economics, banking, accounting, human resources management, international business, hotel and tourism, entrepreneurship development, business ethics, international relations, law, development studies, population studies, Social and political science, history, journalism and mass communication, corporate governance, cross-cultural studies, public administration, psychology, philosophy, sociology, women studies, religious studies, social welfare, anthropology, linguistics, Literature, Art, Anthropology, Ecology, Geography, Education, Governance, Public Administration. and so on. All manuscripts are double-blinded peer reviewed.
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<![CDATA[ONLINE MARKETING STRATEGY IN FACEBOOK MARKETPLACE AS A DIGITAL MARKETING TOOL ]]>
<![CDATA[Dea Resti Piranda]]>;
<![CDATA[Dessy Zulfianti Sinaga]]>;
<![CDATA[Erga Eka Putri]]>
<![CDATA[ Journal of Humanities, Social Sciences and Business Vol. 1 No. 3 (2022): MAY ]]>
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DOI: 10.55047/jhssb.v1i2.123
<![CDATA[Social media has now become an inseparable part of the daily life of millennials in the digital era. One of the social media that is widely used by millennials is Facebook, which currently has more than 2 billion active users. This places Facebook as one of the foundations of social media that is widely used by social media users. For some people, having a large network of users is the same as money and marketing opportunities, therefore a strategy is needed to use the Facebook platform as a digital marketing tool in an online marketplace that is now increasingly develop. This article aims to find out the use of the Facebook market place as a digital marketing tool and how to use the right marketing strategy on Facebook marketplaces. This descriptive research uses the library method. Based on the findings, Facebook's social media can be said to have complete features because users can communicate with other people, share videos, create a group or association, create a schedule together, and so on. Besides, as a digital marketing tool through the Facebook marketplace, it is now widely used by users for buying and selling activities. Facebook marketplace as a digital marketing tool can be done through several strategies such as advertising, sales promotion, publication of individual sales, and product promotion through the use of visually attractive packaging.]]>
<![CDATA[ADOLESCENT DIGITAL LITERACY AND ETHICS ]]>
<![CDATA[Rafly Aulia Lubis]]>;
<![CDATA[Risky Sinaga]]>;
<![CDATA[Aan Fauza]]>
<![CDATA[ Journal of Humanities, Social Sciences and Business Vol. 1 No. 3 (2022): MAY ]]>
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DOI: 10.55047/jhssb.v1i3.142
<![CDATA[Language is a means of communication among individuals. Along with the development of social media, aspects of communication using language are increasingly diverse. This diversity appears according to general agreement in community communication patterns. The tendency to produce new terms is very possible where communities have diverse backgrounds, both educational, economic, family and so on, as factors that produce new languages. This study uses a qualitative approach that presents research on the use of language in social media. The finding shows that new media and adolescence are both seen as something that is taking shape. The instability of these two things has a tendency to be mutually beneficial or even detrimental on the one hand. Early awareness of the characteristics of the new digital ethical world media in relation to adolescent users is expected to reduce the negative excesses of the impact it causes. Hence, literacy and ethics towards new media are the keys for teenagers to be able to enrich their identities and maintain their privacy.]]>
<![CDATA[OPTIMIZING COMMUNICATION ETHICS IN THE DIGITAL AGE ]]>
<![CDATA[Dicky Apdillah]]>;
<![CDATA[Agus Salam]]>;
<![CDATA[Ira Tania]]>;
<![CDATA[Lili Kahirina Azhari Lubis]]>
<![CDATA[ Journal of Humanities, Social Sciences and Business Vol. 1 No. 3 (2022): MAY ]]>
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DOI: 10.55047/jhssb.v1i3.143
<![CDATA[The current Covid-19 pandemic has an impact on life today. One of them is the development of digital media which is changing very rapidly, all activities of people's lives that are transformed into all digital, of course, also have an impact on the style of communication between humans. This study aims to explain the ethics of communicating in today's digital era. One of them is the existence of social media. Due to the ease of using social media on digital media, users are often negligent in using communication etiquette. This research uses qualitative and descriptive research methods. From the results of the study, information was obtained that ethics and politeness norms are very necessary in communicating, especially in digital media. Communication ethics can be explored through a good understanding of grammar, early education about manners, learning to understand and limiting curiosity about the privacy of others.]]>
<![CDATA[MISUSE OF DIGITAL TECHNOLOGY TO THE USE OF TELECOMMUNICATION INDUSTRY TECHNOLOGY DEVICES USED BY CHILDREN ]]>
<![CDATA[Dicky Apdillah]]>;
<![CDATA[Nur Isnaini]]>;
<![CDATA[Lili Khairani Azhari Lubis]]>;
<![CDATA[Putri Azura]]>;
<![CDATA[Zairul Abdi Siagian]]>
<![CDATA[ Journal of Humanities, Social Sciences and Business Vol. 1 No. 3 (2022): MAY ]]>
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DOI: 10.55047/jhssb.v1i3.145
<![CDATA[This study will analyze the misuse of technology in the telecommunications industry by examining the technology gadgets used by children, where many youngsters are now too lazy to participate in activities, too lazy to learn, and too reliant on cellphones. There are several instances of children abusing digital tools and devices. Yet, how do youngsters in Indonesia actually utilize the internet? This research is conducted in a library, which is a way of conducting research that involves reading books or periodicals and other data sources in a library. Additionally, this study employs case study and descriptive methodologies. The data and discussion indicate that internet abuse by children fosters a closer connection between children and the internet, particularly those under the age of 12, despite the negative consequence of addiction, which results in children interacting less with other family members and peers. As for other reasons, the internet is frequently seen negatively due to its content, which includes pornography, violence, and cyberbullying. On the other hand, the internet is believed to have a beneficial effect because it may be utilized by youngsters as a tool for learning. As a response, parents must supervise their children's use to avoid any negative consequences. Several prior research have demonstrated that young internet users were exposed to the internet at an early age.]]>
<![CDATA[FACTOR ANALYSIS ON THE EFFECTIVENESS OF MANAGEMENT OF STATE AND REGIONAL PROPERTY ]]>
<![CDATA[Luthfandi Firdaus]]>
<![CDATA[ Journal of Humanities, Social Sciences and Business Vol. 1 No. 3 (2022): MAY ]]>
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DOI: 10.55047/jhssb.v1i3.146
<![CDATA[The main objective of this study is to examine factors affecting the effectiveness of state and regional property management. This is a descriptive study that discusses the effectiveness of state and regional property management through a factor analysis. The data for this study were gathered through a survey of the literature. The factor analysis of this research data identifies five categories of factors: security and maintenance of state property, planning and administration of state property, use of state property, and technical guidance for state property. While the planning factor - purchase of BMD - is prominent in the management of regional property, the usage factor - utilization of BMD - is also significant. This is because planning is critical for facilitating the control and supervision processes. Meanwhile, utilization and use might be considered effective if they are accompanied by proper management and periodic maintenance.]]>
<![CDATA[COMMUNICATION ETHICS AS VIRTUAL VIRTUE CONTROL IN MEDIA BEHAVIOR SOCIETY IN THE DIGITAL AGE ]]>
<![CDATA[Dicky Apdillah]]>;
<![CDATA[Zuwairiah Harmika]]>;
<![CDATA[Miri Sahera]]>;
<![CDATA[Himmatul Ummi Harahap]]>
<![CDATA[ Journal of Humanities, Social Sciences and Business Vol. 1 No. 3 (2022): MAY ]]>
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DOI: 10.55047/jhssb.v1i3.148
<![CDATA[This paper delves at communication ethics as a means of controlling virtual piety in public media conduct in the digital age. The objective of this research is to describe, explain, and determine the role of communication ethics in the digital era as a control of virtual piety in public media behavior. The communication ethics notion employed is based on Haryatmoko's viewpoint and is supported by Habermas' theory of communication activities. This study employs qualitative research methods and a descriptive methodology. Observation and documentation were utilized as data collecting methods. The successfully gathered data is then examined, compared, and merged to generate a systematic, coherent, and comprehensive study result. According to the findings of this study, communication ethics is a set of standards, values, or a measure of good behavior in communication activities. In this regard, communication ethics as virtual piety control in public media behavior in this digital era is meant to ensure the attainment of general characteristics of acceptable norms in people's lives. Furthermore, it ensures individual autonomy through emancipatory powers, which leads to the establishment of a common will through logical dialogue. As a conclusion, communication ethics is an attempt to govern the communication process in order to ensure social stability in a pluralistic society in the digital era.]]>
<![CDATA[THE CONCEPT OF HIGH QUALITY 21st CENTURY INDONESIAN HUMANS ]]>
<![CDATA[Dicky Apdillah]]>;
<![CDATA[Angela Ekklesia Siagian]]>;
<![CDATA[Susih Gajah Manik]]>;
<![CDATA[Lica Adila]]>
<![CDATA[ Journal of Humanities, Social Sciences and Business Vol. 1 No. 3 (2022): MAY ]]>
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DOI: 10.55047/jhssb.v1i3.149
<![CDATA[The 21st century which is synonymous with the century of globalization has brought changes in all lines of life. The development of science and technology, especially communication technology, has made the world like an environment without distance even though in reality it is very far away. What is happening now in a matter of seconds can already be seen, heard in other parts of the world. This brought many changes in the concepts of human life. The concept of parenting, education, work, and fulfilling the needs of life has shifted a lot. This change must be realized and addressed wisely by the Indonesian nation and society, which cannot be separated from the influence of globalization. Changes in the conception of Indonesian people whose behavior was formed at the beginning of independence, the old order era, the new order and then the reform era need serious attention. The readiness of society and government to face 21st century globalization needs to be studied in depth. History proves that society's unpreparedness to face globalization has ultimately led to the proliferation of corruption, collusion and nepotism in Indonesia. Creating clean, transparent and professional Indonesian people is a must. This effort must be carried out by all components of the Indonesian nation, both state implementers. government officials from the center to the lowest, the community, the intellectuals and professionals in Indonesia. If this effort is not carried out immediately, the effort to form the concept of Indonesian human beings will only be an empty hope like building a house on the wind.]]>
<![CDATA[THE GLOBAL COMPETITION IN THE DIGITAL SOCIETY 5.0 ERA: THE CHALLENGES OF THE YOUNGER GENERATION ]]>
<![CDATA[Dicky Apdillah]]>;
<![CDATA[Khairunnisak Panjaitan]]>;
<![CDATA[Nandika Tiara Puteri Stefanny]]>;
<![CDATA[Febby Andriana Surbakti]]>
<![CDATA[ Journal of Humanities, Social Sciences and Business Vol. 1 No. 3 (2022): MAY ]]>
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DOI: 10.55047/jhssb.v1i3.151
<![CDATA[The millennial generation has rapidly taken over the workforce, posing new challenges to global competition in the era of Digital Society 5.0. According to surveys, millennials are technologically savvy. The ability of businesses to consistently enhance performance is contingent on their ability to retain and develop the millennial generation. The development of high-quality human resources (HR) among the millennial generation is a challenge in the era of digital society's global competition. 5.0. The millennial generation is inextricably linked to the Industrial Revolution 4.0, often known as the Fourth Industrial Revolution. Hence, it can be stated that human resource development is critical in current era, where the revolution is centered on the pattern of digitalization and automation in all spheres of human life. A good and excellent education system, particularly in terms of educational quality and relevance to community and work demands, is a major priority for creating human resources for the millennial generation.]]>
<![CDATA[THE REALITY OF DIGITAL SOCIETY IN THE 21st CENTURY ]]>
<![CDATA[Dicky Apdillah]]>;
<![CDATA[Muhammad Fadli Elza Ms]]>;
<![CDATA[Angelina Deasyta Simanjuntak]]>;
<![CDATA[M Hafiz Nurhasan Sihombing]]>;
<![CDATA[Bill Yansen Nadeak]]>
<![CDATA[ Journal of Humanities, Social Sciences and Business Vol. 1 No. 3 (2022): MAY ]]>
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DOI: 10.55047/jhssb.v1i3.158
<![CDATA[We can see that digital technology is increasing rapidly year after year, and we also know that technology has become a significant part of our everyday lives for a variety of reasons, including work, school, leisure, and a variety of other activities. As a result, many individuals with non-digital jobs are losing their jobs at an alarming rate as they are replaced by technology. As a practical matter, we must be able to balance our technical capabilities in order for them to survive in the future. On the other hand, this quick development has both a positive and a negative impact on us. It has a beneficial impact on us, but it also has a detrimental impact on us. Hence , the author is interested in discussing and conducting research on "The Reality of Digital Society in the 21st Century" which is the topic of this article.]]>
<![CDATA[LEADERSHIP MANAGEMENT STRATEGIES AND ORGANIZATIONAL CHANGE ]]>
<![CDATA[Reni Yusnita]]>
<![CDATA[ Journal of Humanities, Social Sciences and Business Vol. 1 No. 3 (2022): MAY ]]>
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DOI: 10.55047/jhssb.v1i3.195
<![CDATA[This study aims to determine the leadership and change management procedures in an organization. The type of research conducted is a literature study, which aims to collect books and data and other written information related to the discussion of the problem under study. Sources of data from books, magazines and articles. Data collection was carried out using a literature search method using primary legal materials and secondary legal materials. Legal materials will be investigated and analyzed using the approach used in this investigation to answer legal questions in this investigation. The findings reveal that the process of driving change which can begin by taking action to accelerate future change. The process followed by leading the change, drive the change, as well as strike a balance between progression and stability, and raising the level of satisfaction of the staff. Leaders of procedural change are expected to take the initiative when confronted with problems and impediments to promote growth, and have strategies to drive change. To ensure the success of change implementation, the following steps are necessary: 1) setting an annual objective; 2) developing a policy; 3) allocating resources; 4) managing conflicts; 5) establishing an appropriate framework for procedural changes; 6) Find ways to manage people's aversion to change; 7) The establishment of a culture that welcomes and encourages change processes; 8) The nature of the connection between procedural and performance-based rewards; and 9) The role of human resources in the process of putting change procedures into effect.]]>
