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Rukmana, Yulyta Indra
University of Jember

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Pengaruh Insentif terhadap Prestasi Kerja Karyawan Sales pada Dealer Banyuwangi Motor Genteng (The Influence of Incentive to the Work Performance of Sales Employee at Banyuwangi Motor Dealer, Genteng) Rukmana, Yulyta Indra; Wahyuni, Sri; Pramono, Rudy Eko
e-Sospol Vol 6 No 1 (2019): The Appointment of Fiction Animated Character as Ambassadors of the United Nation
Publisher : University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/e-sos.v6i1.12220

Abstract

AbstractDea ler B an y u w ang i M o t o r is a c o m p an y e ng a g i n g in t h e s e r vice s ect o r es p e c i a lly in p ro vi d i n g a n d s elli n gm o t o r ve h icles H ond a b r and f o r c on s u mer s In c en tive c o n t a i n s a p r o fe s s i ona l r e l a ti on s h i p T h eem p l o y ee' s goa ls to w o r k a r eto f u lfill t h e em p l o y ees' life n e ed s an d to im p l e m e n t t h e c o m pany' s mi s s i o na n d vi s i o n T h e r e f o r e, em p l oy ees w ill b e r e w a r d ed in t h e f o r m o f i n c en tivewhich is su it ab le w i t h t h eir wor kpe r f o r m a n ce a n d c o m p any Re qu i r em en t s T h is r e s e a r c h w a s a imed to k no w t h e effe c t o f i n c en tive o n s a lesem p l o yee s w o r k p e r f o r m a n ce at De a ler B a n y u w ang i M o t o r i n Ge n te ng . T h e a m o u n t o f i n c en tive g iven b yt h e c o m p an y to s a les em p l o y e es w a s ba s ed o n t h e a c h i e vi n g t a r g et lev e l in e a c h m on t h w ith e a ch s a l e spo s iti on . Sa les em p l o y e es’ w o rk p erf o r m an ce w a s s e e n f r o m t h e quan tity a c h iev e d t h a t w a s t h e t a r g etw h ich excee d ed t h e c o m p a n y s r e qu i r eme n ts an d t h e t a s k e xec u ti o n b y p r o vi d i n g p r od u ct i n f o r m a ti o nf r o m t h e c o m p an y to p r o s p e c tive c u s t o m e r s . T h is quan tit a tiv e r ese a r c h e m p l o y e d e xp l a na t ive app r oach 3 9r es po nd e n ts w ere d etermi n ed b y u s i n g s im p le li n e a r r e g r e ss i o n ana lys is T h e me a s u reme n t tec h n i q u e int h is r e s e a r c h w a s li k e r t s c a le. T h e da ta w e re ana lyzed b y u s i n g v a li d ity t e s t, r eli ab ility t e s t, s im p leli n i er r e g r e s s i o n ana lysi s h y po t h esis te s t, an d c o effic ie n t o f d etermi na ti o n R2 T h e r e s e a r ch r es u ltsi nd ic a ted t ha t i n c en tive h a d a s i gn ifi c an t effe c t o n s a les em p l o y e e s ’ w o r k p erf or m an ce a t De a l e rB an y u w a n g i M o t o r in Ge n te ng . Hy p o t h esis v a l u e te s t ob t a i n ed t ha t i n c e n tive v a l u e ha d t c o u n t t t a bl e2 3 5 7 2 02 6 a n d t h e s i gn ific a n ce v a l u e w a s 0 0 2 4 0 05 T h eref o r e, H0 w a s r ejecte d , an d Ha w a sa c c e p te d T h e C o efficie n t V a l u e R 2 o f In c e n t ive v a r i ab le X to W o r k Ac h ie v eme n t Y v a r i ab le w a se qua l to 0 1 31 . T h is v a l u e i nd ic a ted t ha t i n c en tive a ffect e d w o r k p e r f o r m a n ce a s m u ch a s 13 1 %w h i le t h e r em a i n i n g 86 9 w a s i n fl u e n c e d b y o t h er f a ct o r s excl ud e d in t h is r e s e a r c h.Key w o r d s i nc e n tive, w o r k p e r f o r m a n ce s a les e m p l o y e es