Article Per Year (5 Year)
p-Index From 2019 - 2024
2.517
P-Index
This Author published in this journals
All Journal Jurnal Pengabdian Kepada Masyarakat (Indonesian Journal of Community Engagement) JIKA: Jurnal Ilmu Keuangan dan Perbankan Jurnal Disrupsi Bisnis Transekonomika : Akuntansi, Bisnis dan Keuangan JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) CASHFLOW : CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) Jurnal Kajian Agraria dan Kedaulatan Pangan Jurnal Ekonomi Kreatif dan Manajemen Bisnis Digital (JEKOMBITAL) Research Horizon Journal Business Administration (JBA): Entrepreneurship and Creative Indutry
Marpaung, Nicholas
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

Published : 15 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Research Horizon

 1 
Open Innovation of Small Business in The City of Medan: Alternative Processes Towards Business Model Innovation Siregar, Onan Marakali; Marpaung, Nicholas
Research Horizon Vol. 4 No. 2 (2024)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Open innovation has become a strategic key element to improve innovation outcomes and commercialization among large companies. However, the relevance and potential of this concept could still be adopted by small-scale companies in Indonesia, especially those facilitated by social media. Research on open innovation for SMEs is limited, but provides important insights. Most research prioritizes in-bound innovation activities and ignores small-scale companies that are often considered radical innovators. Bank Indonesia 2021 data shows 87% of MSMEs were affected by the pandemic, with the majority experiencing a serious drop in sales. Government initiatives to strengthen the resilience of MSMEs through digital transformation have been hampered by low digital literacy. The purpose of this research is to explore the open innovation model for SMEs post COVID-19, especially through digital platforms. The research will focus on SMEs and the empirical analysis is expected to answer research questions on the concept of open innovation, factors influencing adoption, and the readiness of firms' collaboration with external sources. The research method will use descriptive and inferential statistics. The discussion will be supported by relevant literature with theoretical and practical implications.
Co-Authors Agus, Yizreel Firman Andalas, Yasir Asbi, Erni Asneli Bangun, Immanuel Cristwo Diyanti Isnani Siregar, Diyanti Isnani Limbong, Gloria Virginta Lumbanraja, Posma Nana Dyki Dirbawanto, Nana Dyki Panjaitan, Simon Partahi Purba, Janwar Cristopan Raja, Posma Lumban Ramadhan, Anzala Sahru Safitri, Gadis Ayu Safrin, Feby Aulia Sihite, Fernando Simanjuntak, Eva Yohana Sinaga, Yusuf Efendi Siregar, Onan Marakali Sumardy, Karina Dewi Triani, Emi Widya, Elda Triana Zein, Khairu