Baruno, Agustiawan Djoko
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THE INFLUENCE OF RECRUITMENT AND SELECTION PROCESS ON TECHNICAL EMPLOYEE PERFORMANCE IN PT. TELKOM AKSES NORTH SURABAYA Baruno, Agustiawan Djoko; Permatasari, Leny Novita
Ekspektra : Jurnal Bisnis dan Manajemen Vol 4 No 1 (2020)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (390.61 KB) | DOI: 10.25139/ekt.v4i1.2588

Abstract

This research  aims to  analyze the influence of the process of recruitment and  selection simultaneously as well as partially against employee performance support. In this study using a type of associative methods and quantitative data primary data sources by using the instrument of the questionnaire. The population in this research is the employee technician  PT. Telkom Akses Surabaya Utara as many as 56 respondents.Sampling technique used was saturated samples or often called as well with a sample of the total. Analytical techniques used in this research is the Partial Least Square (PLS) includes test convergen validity, discriminan validity, composite realibility, cronch alpha, R- square, simulan test (test F) and partial test (test T). The results of the analysis explains that the process of recruitment and selection effect simultaneously against the performance of the employee, this is indicated by the value of the count of 40.991 F is greater than F table 4.02 and significance value (S ig) 0.000 smaller than 0.05 and the process of recruitment of influential partially against the performance of the employee, this is shown by the value T calculate of 3.024 is greater than 1.96 table T and value its significance (P values) 0.003 smaller than 0.05. As well as a selection of influential partially against the performance of the employee, this is shown by the value T calculate of 2.856 is greater than 1.96 table T and value its significance (P values) 0.004 smaller than 0.05
Dampak iklim organisasi terhadap prestasi kerja karyawan dan kepuasan mahasiswa pada Universitas Dr. Soetomo Surabaya Baruno, Agustiawan Djoko; Sudiro, Djoko
Journal of Business & Banking Vol 6, No 2 (2016): November 2016 - April 2017
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v6i2.1138

Abstract

The purpose of this research is (1) To test and analyze the magnitude of organizational climate impact on employee performance in Dr. Soetomo University Surabaya; (2) To test and analyze the magnitude of the impact of employee performance on student satisfaction at Dr. Soetomo UniversitySurabaya; (3) To examine and analyze the indirect effect of organizational climate on student satisfaction at Dr. Soetomo University Surabaya. This research uses a quantitative approach. The population in this study is all employees and active students of Dr. Soetomo University in even semester Academic Year 2016/2017 from 8 faculties. The taken sample in the research are 100 people from 8 faculties with Proportionate Stratified Random Sampling. The results of this study indicate that (1) Organizational Climate effect on Employee Work Achievement at Dr. University. Soetomo Surabaya, (2) Employee Work Achievement Influence on Student Satisfaction at Dr. Soetomo University Surabaya, (3) Organizational Climate Indirectly Affects Student Satisfaction at Dr. Soetomo University Surabaya. It is expected that the results of the study can provide information and evaluation for the marketing and human resources management department of the Dr. Soetomo university Surabaya.
EXPERIENTIAL MARKETING, SALES PROMOTION, AND PRICE DISCOUNT ANALYSIS ON ELECTRONIC PRODUCT BUYING DECISION baruno, agustiawan djoko; Sulistydea, Novriza Annisa
Ekspektra : Jurnal Bisnis dan Manajemen Vol 5 No 2 (2021)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/ekt.v5i2.3941

Abstract

This research intended to verify as well as analyze the connection of experiential marketing, sales promotion and price discount variables to electronic product buying. Population of the research are consumers of Miami Electronik Surabaya. Research sampling use purposive sampling technique with some specific thought then gained 65 respondents analysis method that used here is multiple linear regression with tool aid of SPSS version 2.0 application. Based on the study research either simultaneously and partially can be known that there are positive and significant effect among variables of experiential marketing, sales promotion and price discount to electronic product buying it can be verified with f-test show that significant value is smaller than 0,005 that is 0,025 and partially, Experiential Marketing have influence on buying decision, that is proved with t-test which show that significant value smaller than 0,05 namely 0,004 next to Sales Promotion partially influenced buying decision, this phenomenon verified with t-test which show that significant value smaller as 0,05 that is 0,007 then partially, Price Discount influenced on buying decision, this is proved with t-test show that significant value is smaller than 0,05 of 0,001.
THE INFLUENCE OF RECRUITMENT AND SELECTION PROCESS ON TECHNICAL EMPLOYEE PERFORMANCE IN PT. TELKOM AKSES NORTH SURABAYA Baruno, Agustiawan Djoko; Permatasari, Leny Novita
Ekspektra : Jurnal Bisnis dan Manajemen Vol 4 No 1 (2020)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (390.61 KB) | DOI: 10.25139/ekt.v4i1.2588

Abstract

This research  aims to  analyze the influence of the process of recruitment and  selection simultaneously as well as partially against employee performance support. In this study using a type of associative methods and quantitative data primary data sources by using the instrument of the questionnaire. The population in this research is the employee technician  PT. Telkom Akses Surabaya Utara as many as 56 respondents.Sampling technique used was saturated samples or often called as well with a sample of the total. Analytical techniques used in this research is the Partial Least Square (PLS) includes test convergen validity, discriminan validity, composite realibility, cronch alpha, R- square, simulan test (test F) and partial test (test T). The results of the analysis explains that the process of recruitment and selection effect simultaneously against the performance of the employee, this is indicated by the value of the count of 40.991 F is greater than F table 4.02 and significance value (S ig) 0.000 smaller than 0.05 and the process of recruitment of influential partially against the performance of the employee, this is shown by the value T calculate of 3.024 is greater than 1.96 table T and value its significance (P values) 0.003 smaller than 0.05. As well as a selection of influential partially against the performance of the employee, this is shown by the value T calculate of 2.856 is greater than 1.96 table T and value its significance (P values) 0.004 smaller than 0.05
EXPERIENTIAL MARKETING, SALES PROMOTION, AND PRICE DISCOUNT ANALYSIS ON ELECTRONIC PRODUCT BUYING DECISION baruno, agustiawan djoko; Sulistydea, Novriza Annisa; Oetoro, Indrarini
Ekspektra : Jurnal Bisnis dan Manajemen Vol 5 No 2 (2021)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/ekt.v5i2.3941

Abstract

This research intended to verify as well as analyze the connection of experiential marketing, sales promotion and price discount variables to electronic product buying. Population of the research are consumers of Miami Electronik Surabaya. Research sampling use purposive sampling technique with some specific thought then gained 65 respondents analysis method that used here is multiple linear regression with tool aid of SPSS version 2.0 application. Based on the study research either simultaneously and partially can be known that there are positive and significant effect among variables of experiential marketing, sales promotion and price discount to electronic product buying it can be verified with f-test show that significant value is smaller than 0,005 that is 0,025 and partially, Experiential Marketing have influence on buying decision, that is proved with t-test which show that significant value smaller than 0,05 namely 0,004 next to Sales Promotion partially influenced buying decision, this phenomenon verified with t-test which show that significant value smaller as 0,05 that is 0,007 then partially, Price Discount influenced on buying decision, this is proved with t-test show that significant value is smaller than 0,05 of 0,001.
PENGARUH KESADARAN MEREK DAN KEPERCAYAAN KONSUMEN ATAS MEREK TERHADAP KEPUTUSAN PEMBELIAN ULANG PRODUK SMARTPHONE SAMSUNG Baruno, Agustiawan Djoko; Puji Susanto, Arisca Handri
Jurnal Ilmu Manajemen Advantage Vol. 2 No. 1 (2018): Juni 2018
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (653.912 KB) | DOI: 10.30741/adv.v2i1.291

Abstract

This study aims to determine : (1) the influence of brand awareness on the decision to repurchase Samsung smartphone products (2) the influence o brand trust on the decision to repurchase Samsung smartphone products (3) the influence of brand awareness and brand trust on the decision to repurchase Samsung smartphone products (4) dominant factors that influence the decision to repurchase Samsung smartphone product. The data used in the this research are primary. Primary data in this research were obtained from a questionnairen that the measurement using a likert scale and statistically processed using multiple linier regression formula by using SPSS version 23. Based on the result of this research is that Test F variabel X1 (Brand Awareness) and X2 (Brand Trust) simultaneously influence the repurchase (Y). This is evidenced as 53,221 F count > F table 3,13. While the t test, there is no partial influence Brand awareness (X1) on the repurchase decision (Y), it is proved because -1,599 t count ≥ -1,99444 t table and Brand trust (X2) have partial influence on the repurchased decision (Y), it is proved because 9,779 t count > 1,99444 t table. Brand trust is the most dominant variabel on repurchased decision (Y) it is proved because 9,779 t count > 1,99444 t table. The magnitude of the influence of the independent variables were analyzed together the dependent variable 58,9 %, while the remaining 41,1 % is influenced by other variables that are not in this research.