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Komunikasi Visual: Analisis Semiotika Terhadap Baliho Calon Anggota Legislatif di Aceh Barat Tahun 2024 Syahrani, Rizky Amalia; Dony Arung Triantoro; Raudhatun Nafisah; Ainal Fitri; Muhammad Haekal
Al-Hikmah Media Dakwah, Komunikasi, Sosial dan Kebudayaan Vol 15 No 1 (2024): Al-Hikmah Media Dakwah, Komunikasi, Sosial dan Kebudayaan
Publisher : DEPARTEMENT OF COMMUNICATION AND ISLAMIC BROADCASTING STUDIES

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32505/hikmah.v15i1.9009

Abstract

The 2024 general election in West Aceh District has brought interesting phenomena, particularly regarding the use of speech billboards with certain identities inserted by legislative candidates. This paper aims to analyze the factors underlying the dysfunction of these billboards. This research employs a qualitative methodology in the form of a case study. The data was collected from the documentation of billboards that were installed prior to the commencement of the campaign period in October 2023. The data were subjected to analysis through several stages based on the social semiotic analysis method, which was developed by Theo Van Leeuwen and comprises four dimensions: discourse, genre, style, and modality. Based on the social semiotic analysis of the speech billboards of legislative candidates in West Aceh, it can be concluded that the choice of language and visualization on speech billboards is used to promote personal identity. The use of speech billboards at weddings, graduation ceremonies, and religious events can be seen as a manifestation of the tendency to use religious sentiment for one's own political gain, with the potential to disrupt the sanctity of the event and the space in which the event takes place. The visualization that the legislative candidates want to convey is visual, by displaying photos and identities that are significantly larger than the event organizer, showing that there is power for the billboard owner, in this case the legislative candidates, to present themselves.
Meningkatkan Literasi Digital Peserta didik: Strategi Edukasi Anti-Hoaks di Media Sosial Fitri, Ainal; Syam, Futri; Syahrani, Rizky Amalia; Asgha, Ashabul Yamin
Riau Journal of Empowerment Vol 6 No 3 (2023)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/raje.6.3.206-215

Abstract

The rapid development of communication technology goes hand in hand with the increase in hoax information that reaches the community, including in the environment of students. Therefore, critical thinking is needed to analyze information, namely by increasing digital literacy among students. In simple terms, digital literacy is the ability to understand and evaluate, so that the information accessed is correct and safe using digital technology. This community service aims to improve the digital literacy of students through anti-hoax strategies on social media. The community service was carried out at Madrasah Aliyah Swasta (MAS) Al-Manar on December 5, 2022, by using lecture and open discussion methods involving 40 students who were given a pre-test before the activity was carried out and a post-test after the activity. The results showed that 90% of students had received hoax news whereas during the pre-test 77.5% of students involved in this socialization activity had not been able to distinguish between hoax news and real news. However, after the digital literacy socialization activities, the post-test results showed 97.5% of students were able to distinguish hoax news on social media and were familiar with the term digital literacy.